Subject Matter Expert Adjunct - Marketing

Subject Matter Expert Adjunct - Marketing page is loaded

Subject Matter Expert Adjunct - Marketing

Apply

locations

University Campus

time type

Part time

posted on

Posted 30+ Days Ago

job requisition id

R6569

Job Description Summary Saint Leo University is looking for a marketing content expert with experience, skills and education in data and web analytics to develop an undergraduate course for marketing students. Specifically, this undergraduate course covers what web analytics is and provides key instructions on how to design a comprehensive web analytics strategy. Expertise on how to apply analytical techniques correctly, how to assess the effectiveness of social media and multichannel campaigns, how to optimize success by leveraging experimentation, and how to employ the proper tools and tactics for listening to customers is required. Topics covered in this course includes how to:

1. Choose the proper web analytics tools and identify critical web metrics

2. Conduct a clickstream analysis

3. Conduct market segmentation using web and social media

analytics

4. Conduct A/B testing using web analytics

5. Measure brand awareness and customer loyalty

6. Implement social Media, Mobile, and Video Analytics Job Description

Special Instructions

Required Documents
In addition to your curriculum vitae/resume, the following documents are required for consideration. Please be sure to check the email under which you applied for important instructions on completing the remaining steps, including uploading documents in the second step of the application packet process as follows:
·

Cover Letter
·

Teaching Philosophy

- (500 words or less), highlight how your teaching philosophy and practices fit the Mission and Values of Saint Leo University.
·

References

- Three (3) Names of References – Please list three names of recent professional references, including at least one recent supervisor. Be sure to include reference name, email and phone numbers.
All official transcripts must be requested from the universities and/or colleagues attended and/or certified transcript

evaluations/translations

from World Education Services (WES) to be sent to the attention of Veronica Mantegna by email to

[email protected]

or hardcopy to the following address:
ATTN: VERONICA MANTEGNA
ACADEMIC AFFAIRS – MC 2006
SAINT LEO UNIVERSITY
PO BOX 6665
SAINT LEO, FLORIDA 33574
DUTIES AND TASKS:
· SME will fulfill every deliverable specified on the contract, including meeting deadline determined by the contract.
· SME will be expected to attend all trainings and meetings for course developers, as well as completing a one week, online orientation to the Saint Leo University course development process.
· Using backward design (UBD), constructivism models, and leveraging learner centric strategies, the SME will develop module objectives, formative / summative assessments, discussion boards, journal prompts, potential rubric-based experiences, and more, and will contract based on the Saint Leo master syllabus.
· SME will carefully select course materials and resources, in conjunction with pre-determined core materials from the Master Syllabus, as well as supplementary articles, videos, publications, and webpages based on current research and industry developments
· SME will be expected to work through a project management framework, in conjunction with regular meetings with the design team.
· All parties respond to email and /or phone contact within 24-48 hours.
· SME will partner with the Learning Design team in a collaborative process
· SME will have expertise in the appropriate subject matter.
· SME will have working knowledge of appropriate technologies and learning management systems
· SME will be able to devote an average of 6-8 hours per week to course development during a 16-20 week timeframe and participate in a one week orientation.
· SME will demonstrate alignment to Saint Leo University’s core values of excellence, respect, community, responsible stewardship, integrity, and personal development.
REQUIRED KNOWLEDGE, SKILLS AND ABILITIES:
Knowledge:
· To design undergraduate courses- at least a Master’s degree in field from a regionally accredited college or university.
· To design graduate courses- a terminal degree in field from a regionally accredited college or university
Skills:
· Proven mastery in teaching and/or facilitating professional development in a specific content area
· Extensive experience creating curriculum rooted in a deep knowledge of content, pedagogy, and current research
· Experience creating interactive learning experiences for adults
· SME will have excellent interpersonal and communication skills.
Abilities:
· Experience with working online, remotely, and independently
· Access to computer with high-speed Internet
· Proficiency in Microsoft Office and Learning Management Systems (D2L preferred).
Why Work at Saint Leo?
What it’s Like to Work Here:

Ask our employees and the one word they’d use to describe working at Saint Leo University is “Community.” Our team members all share the Saint Leo core values, positive attitudes, and problem-solving abilities, enabling them to provide excellent student centered service. Our mission is educating and preparing students for life and leadership in a challenging world. Thank you for your interest in joining the Saint Leo PRIDE!
We are committed to providing our employees with the support they need. At Saint Leo, we offer an array of medical, dental, and vision packages as well as several add-on perks to make your benefits package truly customizable to you and your family needs. Available benefits based on employment status (Full Time vs Part Time).
Inclusive Group Health Plan (Medical, Dental, Vision)
Group Health Plan features include Teledoc, Surgery Plus!, Wellness Incentive Program, Nationwide Pet Insurance, just to name a few!
Health Reimbursement Account (University Paid!) and Flexible Spending Accounts (healthcare and dependent options)
Tuition Remission (Employee, Spouse, and Dependents)*
Tuition Exchange opportunity for dependent of employees*
Paid Personal Leave (Sick, Vacation, Holidays)
403b - Annual match 3%-9% of pay based on employee’s contribution. University match and fully vested within

one month

of hire date.
Basic Life and AD&D Insurance valued at 30k (University Paid!)
Income Protection Benefits after one year
Additional options for supplemental insurance
*Eligibility based on meeting required service period
Similar Jobs (20)

Adjunct - Social Work

locations

2 Locations

time type

Part time

posted on

Posted 30+ Days Ago

Adjunct - Digital Photography

locations

University Campus

time type

Part time

posted on

Posted 30+ Days Ago

Adjunct - History

locations

University Campus

time type

Part time

posted on

Posted 30+ Days Ago
Each year from 2012 to 2016, Saint Leo University was named one of Tampa Bay’s Top Workplaces by the Tampa Bay Times .
The Top Workplaces in Tampa Bay program was created by the Tampa Bay Times and WorkplaceDynamics. The companies in this survey were ranked based on leadership, compensation and training, workplace flexibility, and diversity.
One of the Top-Ranked Universities in Florida

One of the top-ranked universities in Florida, Saint Leo is a Catholic, liberal arts school serving learners of all faiths.
We are traditional, but we are cutting edge

Established in 1889 by the Order of Saint Benedict of Florida, the university seeks balanced growth in mind, body and spirit for all members of our community. Saint Leo has grown from a peaceful campus in the rolling hills of Central Florida to an institution of international consequence—ranked one of the best regional universities in the South by U.S. News & World Report
Our Tampa-area campus remains committed as ever to student-centered liberal arts education, and is strengthened by the global reach of our regionally accredited online programs and Education Centers in seven states across the U.S., including on many military bases.
We are Catholic, but we are for everyone

Our determination to make higher education more accessible to all has made Saint Leo a world leader in redefining the 21st century university. Saint Leo now serves more than 16,000 students from 49 states and 86 countries—ranking us among the five largest Catholic higher education institutions in the United States. Saint Leo is also one of the nation's 10 leading providers ofhigher education to the U.S. military .
While we are proudlyCatholic , we teach students not because they are Catholic, but because we are Catholic. And our faith compels us to imagine and contribute to a more socially just society.
Non-Discrimination EEO Statement

Saint Leo University has a strong commitment to principles of equal employment opportunity and equal access to education. Saint Leo University does not discriminate on the basis of age, color, disability, ethic origin, genetic information, sex, gender, national origin, race, religion, or veteran status, or any other category protected by federal, state, or local law in its educational programs, admissions policies, financial aid, employment, or other school administered programs.
The policy is enforced by Saint Leo University and by applicable laws such as Title IX of the Education Amendments of 1972, Title VII and Title IX of the Civil Rights Act of 1964, Section 504 of the Rehabilitation Act of 1973, Americans with Disabilities Act, Age Discrimination Act of 1975, and Florida Civil Rights Act of 1992.
The Title IX Office
Office Location:

Benedictine Hall 3rd Floor
Telephone Number:

(352) 588-8993
Mailing Address:
ATTN: Title IX Office
The Director of Accessibility Services and the Section 504 Coordinator, Michael Bailey, may be contacted at

[email protected].
Note: Questions regarding job application status can be sent to [email protected]. The above contacts are listed specifically for Title IX and/or Accessibility concerns only.
The University has developed the 'Title IX Sexual Harassment Grievance Policy' to address any Title IX related allegations of sexual harassment. The policy can be found on the University website. A written/hard-copy version of the policy is available upon request from the Title IX Coordinator.

#J-18808-Ljbffr