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Therapy Awareness Regional Manager - Seattle / Oregon

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Job Description - Therapy Awareness Regional Manager - Seattle / Oregon

Responsible for providing continuous tools and education to team members to ensure up-to-date industry, clinical, guidelines, and product knowledge. Maintains knowledge of the industry and the competition by continually seeking information from physicians and internal partners and others to challenge, modify, and prioritize regional strategies. Collects data from their region on best practices and sales tactics that drive referrals and ensure team is performing as expected. Ensures TARs drive therapy awareness through education to fill the patient funnel within assigned geography, consisting of identifying patient pathways from referring physician, creating pull-through strategies to ensure implantation, identifying opportunities in the process such as operational efficiencies, capacity, and patient pipeline. Drive program development and follow-up activities within the community setting to create a pathway for referrals to implanting providers. Build and nurture relationships with the referring physicians, implanting account, implanter, nursing staff and coordinators. Identifies sales gaps, submits corrective strategies, and implements aggressive sales growth. Confers with immediate superior in the development of marketing policy, recommending product and product line revisions as well as additional educational and training needs. Develops and recommends expansion analysis of new territories, responsible for developing, implementing, and monitoring a region-targeting program. Identifies and recommends promotion programs and materials to help support the sales plan and strategy. Shares personal selling experiences in a way that motivates others and teaches applicable skills. Coaches others in the field; Models strong selling skills in front of the customer with others present and without taking over the sales process. Actively supports corporate/divisional initiatives by proactively assisting in the training and influencing their team. Bachelor's degree (Advanced degree preferred) plus 7-9 years of related work experience or an equivalent combination of education and work experience. Demonsttated track record of cardiology sales and ongoing impact through leadership training & programs, increased impact and influence Highly motivated, high-impact individual with strong technical, analytical and leadership competencies to work effectively in a sales organization. Highly detailed oriented, and possess excellent written and verbal communication skills. Strong project management skills, including effectively managing multiple priorities MBA or graduate degree in a related field 2+ years of sales management experience with a proven track record for sales achievement & team development. Assists sales support/marketing staff members in activities such as sales promotion, training, or market research in planning and executing special projects. Ensures the effective implementation of representative customer records, key contacts, reports, and company policies. Develops and executes sales strategies and activities; Plans and controls expenses to ensure sales objectives are met within budget. Performs regular business reviews with TARs; Integrates individual territory plans and account profiles into a broader regional plan and coaches sales team accordingly. Performs quarterly report outs on TAR impact/performance, referral growth, program activity, resource utilization Ensure adherence to compliance policies related to medical education and market awareness to maintain regulatory standards and mitigate risks. Evaluates situations as they affect both the account/customer, as well as the division's overall long and short-term business needs. Building and Maintaining Relationships: Responsible for recruiting, coaching, and developing organizational talent. Assist key customers in the creation, maintenance, expansion, and startup of Watchman-related educational courses and forums. Develop and maintain relationships with key BSC functional areas including but not limited to - sales operations, marketing, finance, corporate programs.
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