Trade Up Coordinator

Job description

The Vehicle exchange Coordinator will help generate sales through the service department by utilizing data mining tools to identify customers who fit the criteria to upgrade or trade in their vehicle. This position is also heavily focused on acquiring vehicles for the used car department through our service department customer base.

Responsibilities include but are not limited to:

Manage data mining tool (Equity Connect) in the “Quote” Platform

Manage service lane positive/healthy negative equity customers—work with the cashier and service advisors on

distributing trade-in offers to customers

Proactively seek out new customers as well as existing customers

Generate custom lists of positive/healthy negative equity customers and contact via email, phone or direct mail

Develop and maintain relationship with customers

Develop and grow sales through prospecting, cold calling and relationship development

Keep customers loyal to dealership through retention

Collaborate with team members and managers

Assist service and sales customers with any concerns

Assist sales team with any needs

Qualifications Skills/Requirements:

• Honestly, integrity, trustworthiness


• Excellent communication skills, oral, and written


• Strong background in business, mathematics, and marketing a plus.


• Self-motivated and able to work independently


• Upbeat and positive attitude— has to be able to “soft sell’ customers


• Excellent organizational skills


• Excellent time management skills


• Excellent communication skills


• Excellent relationship building skills


• Knowledge of data mining tools and computer software

Job Type: Full-time