Vice President, Corporate Marketing

Vice President, Corporate Marketing

About the Company
Leading provider of a product usage analytics tool
Industry
Computer Software
Type
Privately Held, VC-backed
Founded
2013
Employees
201-500
Funding
$200+ million
Categories
Information Technology & Services
Technology
Analytics
Development Platform
Apps
Enterprise Software
Guides
Mobile
Product Design
Product Management
SaaS
Software
UX Design
Development Platforms

Specialties
SaaS Analytics
Product Management Tools
Big Data
In-Application Messaging and Guides
Product Success
Onboarding
Product Analytics
NPS
User onboarding
In-Application Survey and Polls
and Product Engagement

About the Role
The Company is in search of a Vice President of Corporate Marketing to lead the branding, events, content, social media, creative services, and website management for its brands. The successful candidate will be tasked with challenging the organization with creative thinking to elevate the brand and accelerate its discovery. This role requires a global perspective, overseeing brand positioning, messaging, and visual identity across all channels, and ensuring brand consistency in all marketing communications. The VP will also be responsible for producing content for brand awareness, managing public relations globally, and developing comprehensive marketing strategies aligned with company objectives. A key aspect of the role is to recruit, develop, and mentor a high-performing marketing team, and to foster a culture of collaboration, creativity, and accountability.Applicants for the VP of Corporate Marketing position at the company should have a Bachelor's degree in business, marketing, or a related field, with an MBA preferred. A minimum of 7 years' SaaS marketing experience, including at least 5 years in a senior marketing role, is required. The ideal candidate will have a proven track record of leading and scaling teams in a high-growth environment, global industry and company events experience, and a deep understanding of SaaS industry dynamics. Strong leadership, strategic thinking, and the ability to work cross-functionally are essential. The role demands excellent writing and editing skills, a history of driving business growth and innovation, and the willingness to travel internationally for trade shows and events. Preferred qualifications include experience in a leadership role at a category-leading brand, VP experience within SaaS, and a proven track record of bold brand advancement strategies.
Hiring Manager Title
Chief Marketing Officer
Travel Percent
Less than 10%
Functions
Marketing

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