Vice President Marketing

About Us:
Tessolve is a leading semiconductor engineering solutions provider dedicated to delivering innovative and comprehensive solutions to the global semiconductor industry. We strive to be at the forefront of technological advancements, ensuring exceptional quality and efficiency in our services while fostering a dynamic and inclusive workplace.
Role Overview:
We are seeking an experienced Vice President (VP) of Marketing to lead and manage our Marketing team. In this role, you will design, implement, and monitor effective marketing strategies that align with Tessolve’s business goals.
The ideal candidate will have a robust marketing background and extensive experience managing a variety of promotional projects from start to finish, including paid advertising campaigns and digital marketing techniques. Reporting directly to the SVP of Sales and Marketing, the VP of Marketing will oversee internal marketing teams and play a crucial role in shaping the company’s strategic planning.
To be successful in this role, you should be highly professional and ensure that the Marketing department's activities contribute to our company’s long-term success.
Responsibilities
Develop and implement a cohesive marketing plan to increase brand awareness. Maintain

brand

standards and ensure compliance across all marketing and communications channels
Work closely with the sales department to align sales and marketing strategies specifically for

lead generation
Specifically develop and execute a

digital marketing

strategy to drive online traffic, engagement, and lead generation.
Own all the internal marketing collaterals and

content

creations
Identify and plan differentiated and impactful

marketing strategies
Build relationships with media and stakeholders through creative

PR strategies
Direct and support

market research

collection, analysis, and interpretation of market data for short- and long-term market forecasts and reports
Identify

competitors

and evaluate their strategies and positioning and devise counter-strategies
Conduct market

analysis

to identify challenges and opportunities for growth
Prepare regular reports and presentations on marketing

metrics

for the executive team
Set current and long-term goals for

internal teams
Design and review the Marketing department’s

budget
Provide guidance and ideas to organize effective

marketing events
Requirements and skills
Proven work experience as a VP of Marketing, Marketing Director, or 10yrs+ in a senior marketing role
Demonstrable experience designing and implementing successful marketing campaigns
Solid knowledge of SEO, web analytics and Google Adwords
Experience with CRM software and digital marketing tools and techniques
In-depth knowledge of market research
Sense of ownership and pride in your performance and its impact on the company’s success
Effective team management and leadership abilities
Equal Opportunity Employer:
At Tessolve, we are committed to fostering a workplace that embraces and celebrates diversity in all its forms. We believe that diverse teams drive innovation, creativity, and success. We are dedicated to creating an inclusive environment where all employees, regardless of their race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status, feel valued and respected. We believe in fair and equitable treatment for all employees and aim to eliminate any biases or barriers that may hinder personal or professional growth.

#J-18808-Ljbffr