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Vice President of Marketing

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Job Description - Vice President of Marketing

Built on meritocracy, our unique company culture rewards self-starters and those who are committed to doing what is best for our customers.

Brown & Brown is seeking a Vice President of Marketing to join our growing team in Lake Mary, FL! 

The Vice President of Marketing leads the marketing strategy and execution for Preferred and PRU to drive new business growth, strengthen agent and trustee relationships, and increase account retention.

Responsible for agency distribution performance, brand and market positioning, product/service coordination, and marketing budget oversight; partners with underwriting and trust services to support new and renewal business activity.

How You Will Contribute: 

  • Develop, manage, and expand Preferred’s agency distribution system.
  • Partner with the SVP of Trust Services to align overall marketing strategy, messaging, and go-to-market plans.
  • Identify, recruit, and onboard new agents; monitor performance and engagement.
  • Support agents in identifying and developing new member and prospect relationships.
  • Deliver regular presentations on PRU and Preferred to agents, trustees, and trade associations.
  • Assist agents with presentations to members and prospects, including preparation of materials and messaging.
  • Coordinate cross-functional development and launch of new products and services.
  • Build and maintain relationships with key associations (e.g., PRIMA, AGRIP, RIMS) to strengthen market visibility and engagement.
  • Develop and manage the departmental budget; monitor spend, ROI, and vendor performance.

Licenses & Certifications:

  • 220 license

Skills & Experience to be Successful:

  • Associate’s degree in business or marketing, or equivalent work experience
  • Proficiency with Microsoft Word, Excel, and PowerPoint
  • Excellent communication, negotiation and presentation skills
  • Technical expertise in all phases of public entity insurance
  • Significant experience working with self-insurance pools or trusts
  • Willingness to conduct extensive travel
  • Creativity and problem solving skills
  • Ability to lead and manage marketing strategy, planning, and execution
  • Driving for business purposes
  • A Motor Vehicle Report will be issued and reviewed upon employment and once every three years thereafter
  • Bachelor’s degree in business or marketing (preferred)

Teammate Benefits & Total Well-Being

We go beyond standard benefits, focusing on the total well-being of our teammates, including:

  • Health Benefits: Medical/Rx, Dental, Vision, Life Insurance, Disability Insurance  
  • Financial Benefits: ESPP; 401k; Student Loan Assistance; Tuition Reimbursement 
  • Mental Health & Wellness: Free Mental Health & Enhanced Advocacy Services
  • Beyond Benefits: Paid Time Off, Holidays, Preferred Partner Discounts and more. 

Not reflective of all benefits. Enrollment waiting periods or eligibility criteria may apply to certain benefits. Benefit details and offerings may vary for subsidiary entities or in specific geographic locations.

The Power To Be Yourself  

As an Equal Opportunity Employer, we are committed to fostering an inclusive environment comprised of people from all backgrounds, with a variety of experiences and perspectives, guided by our Diversity, Inclusion & Belonging (DIB) motto, “The Power to Be Yourself”. 

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