Vice President of Operations/Office Manager (Visit Oconee)

Description

Job posted until filled.

Entry salary is $58,656.

GENERAL DESCRIPTION:

The purpose of this position is to provide leadership and management for the operations and activities of Visit Oconee SC, Oconee County’s Destination Marketing Organization (DMO). Visit Oconee SC is a non-profit destination marketing organization for Oconee County SC. It’s mission is to promote sustainable visitation to all parts of the County by highlighting our spectacular natural assets and promoting our communities, local events, entertainment venues, museums, shops, restaurants and lodging. The VP of Operations reports to the President & CEO and is responsible for the leadership and management of daily operations to brand, market and sell Oconee County as a premier destination; to promote County tourism opportunities to the public, and to perform related professional, administrative and supervisory work, as required. This requires the development and management of the Visit Oconee SC website (www.VisitOconeeSC.com), daily social media posts focused on our destination offerings (waterfalls, hiking, lakes, river rafting, events, dining, etc.) and building relationships with our tourism industry partners to better position Oconee County for sustainable tourism. This highly visible position interfaces with key community, government, media and tourism leaders, serving as a key spokesperson for the organization. This position researches, formulates and implements long-range goals for the organization, develops policy and position papers, and negotiates, advises and communicates with President & CEO, chief administrative officers, a non-profit Board of Directors and/or elected officials.

ESSENTIAL JOB DUTIES:

To perform this job successfully, an individual must be able to perform the essential job duties satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the duties herein described. Since every duty associated with this position may not be described herein, employees may be required to perform duties not specifically spelled out but may be considered incidental in the performance of this job.

• Provides excellent customer service.
• Along with President & CEO, develops and manages the annual budget for Visit Oconee SC.
• Provides motivational leadership for Visit Oconee’s professional staff, leading this staff into a cohesive, responsive, and results-driven team.
• Along with President & CEO, develops and maintains the annual Visit Oconee SC marketing plan and vision.
• Along with President & CEO, develops, manages, and monitors the performance results of the marketing plan, including all marketing collateral (website, social media, printed ads, etc.).
• Provides performance updates to County Council along with President & CEO as necessary. 
• Develops and maintains strategy for local public relations.
• Serves as Vice President of the corporation, reporting to the President & CEO and the Board of Directors for the non-profit Visit Oconee SC, Inc. Provides bi-monthly performance reports to the Board of Directors as necessary.
• Leads and/or assists with the recruitment of tourism-related events and product development.
• Develops and maintains strong professional relationships with local tourism operators and county leaders.
• Works closely with regional Destination Marketing Organizations to leverage synergetic opportunities.
• Represents the department and County at various local, regional, and national conferences and meetings; serves as liaison to other counties, municipalities, state and federal agencies, various boards and commissions, community/professional/civic groups, the news media, other professionals, and the general public.
• Serves on local and tourism-centric boards as it relates to the overall benefit of Oconee County and tourism.
• Attends regional tourism-centric conferences.
• Performs public speaking as needed to update local organizations on the state of tourism in Oconee County.
• Manages staff.
• Manages the Visitors Center, including greeting and assisting visitors.
• Manage the development and distribution of the Visitors Guide.
• Develops tourism statistical reports on the impact of marketing campaigns.
• Engages in the local community.
• Performs other related duties as assigned.

KNOWLEDGE, SKILLS, AND ABILITIES:

Proven leadership and exceptional communication skills, including presentation skills.

Strong relationship-building skills and ability to clearly communicate mission and progress.

Considerable knowledge of tourism industry practices, and procedures.

Considerable knowledge of public relations, group marketing and sales.

Demonstrated ability to work effectively with minimal supervision.

Demonstrated ability to direct and supervise staff and volunteers.

EDUCATION AND EXPERIENCE:

Bachelor's Degree in Business Administration, Public Administration, Travel and Tourism Administration, Marketing, or related field, and five (5) years of related work experience in leadership within the travel, tourism and/or marketing field; or an equivalent combination of education, training, and experience that provides the required knowledge, skills, and abilities. Prior hospitality/tourism, association, or economic development experience is preferred.

LICENSES, CERTIFICATIONS, OR REGISTRATIONS:

Required: Valid driver's license.

Preferred: Tourism Marketing Professional (TPM) or ability to acquire

PHYSICAL DEMANDS:

The work is light work which requires exerting up to 20 pounds of force occasionally and/or negligible amount of force frequently or constantly to lift, carry, push, pull, or otherwise move objects, including the human body.   

WORK ENVIRONMENT:

Work is performed in a relatively safe, and secure office environment.

Oconee County is an equal opportunity/affirmative action employer and does not discriminate on the basis of race, color, national origin, sex, religion, age, disability, or military service in employment or the provision of services. The County is committed to achieving excellence and strength through diversity and seeks a wide range of applicants for its positions so that one of our core values, a qualified and diverse workforce, will be affirmed.

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