H

VP, Marketing - Bay Area

salary Salary :

$190,000 - 210,000 yearly

icon building Company : House Rx
icon briefcase Job Type : Full Time

Number of Applicants

 : 

000+

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Job Description - VP, Marketing - Bay Area


The Opportunity


House Rx is a high-growth HealthTech company revolutionizing the Specialty Pharmacy landscape. We are seeking a strategic, high-energy VP of Marketing to own our brand narrative, drive customer acquisition, and establish us as the category leader in medically integrated dispensing. 


As a leadership hire, you will move fluidly between high-level strategy and hands-on execution. You will be responsible for scaling a brand that sits at the intersection of clinical excellence, patient empathy, and cutting-edge technology.


Our VP of Marketing will be a "builder-strategist"—someone capable of refreshing our foundational brand identity while simultaneously launching a data-driven thought leadership engine and partnering with our Commercial team on our go-to-market (GTM) strategy.  This is a remote role, with a strong preference for Bay area candidates. 


Core Responsibilities


Strategic Brand Leadership



  • Define and own the brand identity, ensuring a consistent and empathetic voice that resonates with patients managing chronic, complex conditions.

  • Lead a complete overhaul of the House Rx website to better reflect our technical maturity and serve multiple stakeholders 


Sales Enablement



  • Work closely with the commercial and customer success team to make sure our customer-facing materials tell the House Rx story in a compelling and consistent way

  • Provide oversight and strategic leadership to our Director of Events to make sure House Rx’s presence at conferences and other events has a high ROI


Content Marketing



  • Develop high-quality content to establish House Rx as the clear thought leader in Medically Integrated Dispensing (including peer-reviewed journal contributions that serve as durable tools for commercial teams)

  • Oversee PR efforts to secure earned media in healthcare and tech publications

  • Systematically publish research, benchmarks, and trend analyses to defend the clinical/operational value of the MID model


Employee Brand



  • Partner with the People team to drive recruiting marketing efforts and craft employee experiences that drive culture and commitment


 


About You



  • Experience: 10+ years of marketing experience, with at least 3+ years in a leadership role within HealthTech

  • Startup DNA: Proven ability to build & lead a marketing function from the ground up in a fast-paced, "series A or B" environment

  • Domain Expertise a plus: Understanding of the sensitivities surrounding PBMs, Payors, and medically integrated dispensing is a plus

  • Education: Bachelor’s degree from a leading university


 


Why Join Us?


 


A career at House Rx offers the chance to work with a talented group of mission driven entrepreneurs, healthcare professionals, and technology builders who are passionate about improving specialty care and values intellectual honesty, speed, and patient-centricity.  We aren’t just shipping code - we are helping patients access life-saving medications.  


 


At House Rx, we strive to build and maintain an environment where employees from all backgrounds are valued, respected and have the opportunity to succeed. You'll find a culture that supports open communication, embracing failure as a learning opportunity, and always being open to new ideas—no matter how radical. We’re committed to creating a positive and collaborative culture to achieve our mission.


 


In particular, we offer:



  • Flexible work hours and flexible paid time off

  • Generous parental leave

  • Comprehensive healthcare, vision and dental benefits

  • Competitive salary and equity stake


 


We’re backed by forward-thinking investors committed to transforming healthcare, including Bessemer Venture Partners, First Round Capital, LRV Health, NEA, Town Hall Ventures, Khosla Ventures, Maverick Ventures, 1984.vc, and Character.


 


Expected Full-Time Base Salary:  $190K-$210K+ 


This range represents the low and high end of the anticipated base salary/wage. The actual base salary/wage will depend on several factors, including experience, knowledge, and skills. Actual compensation packages may include other elements equity, paid time off and benefits.


 


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