VP, Sales Door Systems US/MX

Door Systems ASSA ABLOY has an exciting opportunity for a Vice President, Sales

Position Summary

The Vice President of Sales is responsible for leading and transforming the company's commercial and residential sales organization to drive sustainable organic growth, accelerate service revenue expansion, and maximize profitable market share across all business segments. This executive will establish a world-class sales operating system characterized by disciplined execution, data-driven decision making, strong customer relationships, and consistent commercial excellence across all regions and branches.

The VP of Sales will partner closely with operations, service, finance, marketing, and regional leadership to align commercial selling and operational execution strategy. This role will champion the development of scalable sales processes, talent development programs, customer-centric growth initiatives, and performance management systems that strengthen customer retention while expanding market penetration and profitability.

This position reports directly to the US/Mexico business unit president.

Key Responsibilities

Commercial Growth Strategy & Leadership

• Develop and execute a multi-year sales strategy aligned with company growth, profitability, and market expansion objectives.


• Drive sustainable organic revenue growth across commercial, industrial, and residential market segments.

Sales Operating System & Process Excellence

• Design and implement a standardized enterprise-wide sales operating system.


• Ensure consistent CRM utilization, data integrity, and adoption across all sales teams.

Service Revenue Growth & Recurring Business Expansion

• Lead strategies to develop formal offerings intended to accelerate growth in preventive maintenance programs, recurring service contracts, and aftermarket sales.

Sales Performance & Profitability Management

• Own sales performance with responsibility for revenue growth, gross margin improvement, and commercial productivity.

Customer Relationship Management & Market Development

• Strengthening relationships with key customers, strategic accounts, and industry partners.

Sales Talent Development & Organizational Leadership

• Recruit, develop, and retain high-performing sales leaders and sales professionals.

Key Performance Indicators

Organic revenue growth

Service revenue growth

New customer acquisition

Customer retention

Contract renewal rates

Forecast accuracy

Pipeline conversion rates

Sales win rates

Revenue per sales representative

Gross margin improvement

Market share growth

Recurring revenue expansion

Qualifications

Education: Bachelor's degree in Business, Engineering, Operations Management, or related field required; MBA preferred.

Experience: 15+ years sales leadership experience; proven organic growth and service sales expansion.

Skills: Strategic commercial leadership, forecasting, CRM discipline, strong financial acumen, talent development.

Leadership Expectations

The Vice President of Sales must be a transformational leader who combines strategic vision with disciplined commercial execution.

Primary Mission

Build the industry's highest-performing commercial sales organization by driving organic growth that outperforms the market, accelerating service revenue expansion and new offerings development, and establishing a world-class sales operating system that consistently delivers profitable, sustainable results.

We are the ASSA ABLOY Group
Our people have made us the global leader in access solutions. In return, we open doors for them wherever they go. With nearly 63,000 colleagues in more than 70 different countries, we help billions of people experience a more open world. Our innovations make all sorts of spaces – physical and virtual – safer, more secure, and easier to access. 

As an employer, we value results – not titles, or backgrounds. We empower our people to build their career around their aspirations and our ambitions – supporting them with regular feedback, training, and development opportunities. Our colleagues think broadly about where they can make the most impact, and we encourage them to grow their role locally, regionally, or even internationally.

As we welcome new people on board, it’s important to us to have diverse, inclusive teams, and we value different perspectives and experiences.