Director, Retail Sales

Reyes Coca-Cola Bottling is a proud West Coast and Midwest bottler and distributor of Coca-Cola brands. We deliver Coca-Cola products to restaurants, sporting venues, businesses, healthcare facilities, schools, convenience stores and supermarkets. We work with iconic brands and exceptional people – because you can’t have one without the other.

Join the leading beverage provider, Reyes Coca-Cola Bottling!

• Shift: Full Time
• Benefits: Medical, Dental, Vision, 401K Match, PTO, Education Reimbursement
• Salary: $149,000-187,000 plus annual target bonus

If you enjoy our products, you’ll really enjoy being a part of our team!

Pay Transparency Statement: 

The compensation philosophy reflects the Company’s reasonable expectation at the time of posting. We consider a number of factors when making individual compensation decisions including, but not limited to, skill sets, experience and training, and other business needs.  This role may also be eligible to participate in a discretionary incentive program, subject to the rule governing the program. 

Position Summary:   

The Director of Retail Sales leads the execution of the retail strategy for a specific portfolio of customers. This position leads a team of sales professionals to ensure utilization of best-in-class sales capabilities and to build strategies aligned to the company’s Commercial Strategy.

Position Responsibilities may include, but not limited to:  

• Lead the executive relationship with a portfolio of specific retail customers
• Partner with specific retail customers while leading a sales team to identify strategic, mutually beneficial short-term and long-term growth opportunities for the retailers that span the company’s capabilities
• Serve as Senior Customer contact for collaboration and influence with portfolio of specific retail customers
• Lead the Customer Sales Team with a cross-functional/general management lens by coaching and bringing knowledge to key decisions from all capability areas within the company
• Steward world-class sales capability building within the Customer team
• Build network and develop strategies and voting decisions representing company in Coca-Cola National Bottling System decision processes, when necessary
• Serve as primary company executive representing retailer strategies in Coca-Cola Bottling System
• Influence, create, coordinate, and communicate pricing architecture, pricing packages, program architecture, promotional activity, big event marketing, etc.
• Develop and influence Channel Strategy and price package plans to meet customer objectives and annual business plan objectives
• Coach sales team to build strategies with their specific retailer customers and align with the company’s Commercial Strategy
• Partner directly with Brand, Supply Chain and Sales Operations teams, etc., as well as Bottling Partners to ensure regional execution of retailer strategies as appropriate
• Serve as internal expert on customers in the portfolio, providing input based on Customer strategies/insights to inform future Commercial Strategy for year over year growth, i.e., Customer Marketing Agreement development, key initiatives, etc.
• Other projects or duties as assigned

  Required Skills and Experience:  

• Bachelor’s degree in Business and/or Marketing, 10 plus years of experience in sales, sales management and/or sales operations, and 6 plus years of people leadership experience or HS Diploma/GED, 13 plus years of experience in sales, sales management and/or sales operations, and 7 plus years of people leadership experience
• Excellent verbal, and written communication skills
• Excellent interpersonal, collaboration and influencing skills
• Customer-focused mindset
• Strong project management experience
• Results-driven mindset
• Strong analytical skills
• Strong problem-solving skills
• Excellent multi-tasking skills
• Experience working within a fast-paced organization
• Self-motivated
• Excellent driving record and vehicle insurance
• Travel up to 50%
• This position must pass a post-offer background and drug test

Preferred Skills and Experience:  

• Master’s degree
• 1 to 2 plus years of cross-functional experience outside of Sales, i.e., Commercial, Manufacturing/Supply Chain, Sales Operations, etc.

Physical Demands and Work Environment :

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Due to the nature of our business in regard to such things as delivery schedules, order inputs, selection, and Department of Transportation Hours of Service, overtime, attendance and punctuality are essential job functions. Should an individual in this classification not be able to adhere to this requirement due to a disability, they should contact their Human Resources department to see what, if any, reasonable accommodation may be made.