eCommerce Business Manager II

H-E-B's eCommerce Merchandising team helps define how we shop online, shaping customer experience, driving impact, improvement, and innovation to create a truly frictionless online shopping experience and grow our online business. Getting the right products at the right price in the right store at the right time is no small task. That's what our Merchandising Partners do every day. They bring expertise in the areas of procurement, merchandising, culinary, analysis, pricing, quality assurance, demo programming, and inventory planning.

As an eBusiness Manager II , you’ll manage all support aspects for an online product category, including online category strategy, profitability mix, execution, product content, retailer communication, and SKU on-boarding and maintenance. You’ll improve site findability (search / browse), analyze web KPIs / user behavior, and manage special projects as assigned.

Once you’re eligible, you’ll become an Owner in the company, so we’re looking for commitment, hard work, and focus on quality and customer service. “Partnerowned” means our most important resources—People— drive the innovation, growth, and success that make H-E-B the Greatest Omnichannel Retailing Company.

Do you have a:
HEART FOR PEOPLE… ability to foster our values of passion for client service, respect for all, and teamwork?
HEAD FOR BUSINESS… expertise to steer dotcom growth strategy goals and department goals and objectives?
PASSION FOR RESULTS… drive to grow category sales while respecting current retail store assortment mixes, pricing model, and retail profitability?

We are looking for:
− 8+ years of experience in ecommerce, marketing, merchandising, and /or product management

What is the work?

Management / Sales / Analytics:

− Develops / executes online channel strategies using the 4 Ps of Marketing to drive dotcom growth strategy goals and department goals and objectives
− Develops overall profitability strategy for the online shopping experience; establishes / manages relationships; and partners with merchant team to drive profit opportunities, ideas, and strategy
− Maintains a relentless critical eye for all things related to the User Experience; aims to remove as much friction across the purchase funnel as possible
− Develops expertise in online merchandising and related best practices
− Collaborates with site team daily regarding site maintenance, functionality, and special projects
− Reviews KPIs and web behavior metrics to generate datadriven insights and actions

− Manages product recommendations, basket builders, and trade-up strategies
− Stays current with trends and competition; helps develop online competitive analysis as needed
− Collaborates with Digital Marketing team to drive channel effectiveness for paid search, affiliate, e-mail, SEO, retargeting, etc.
− Improves site findability through search and browse optimization activities
− Analyzes ecommerce market to develop understandings of market trends and competitor strengths, weaknesses, and strategies
− Collaborates with existing promotional team to support integrated omnichannel promotions
− Identifies SKU mix and product assortment offerings from within retail support center-based SKU mix
− Collaborates with ecommerce Marketing and Analytics team to determine timing and consumer discount structure for site-wide promotional offerings
− Develops / mentors / trains team on area of expertise as needed
− Serves as a thought leader, mentor, and coach within the online team

What is your background?
− Bachelor’s degree in marketing or business, or comparable experience
− 8+ years of experience in ecommerce, marketing, merchandising, and /or product management
− Experience managing the marketing mix model (primarily product selection, retail pricing, and online placement)

Do you have what it takes to be a fit as an eBusiness Manager at H-E-B?
− Proficiency in Excel, Word, and PowerPoint
− Advanced analytical, problem-solving, and decisionmaking skills
− Advanced verbal / written communication skills
− Advanced interpersonal and collaborative skills
− Ability to analyze / interpret data, proactively make recommendations and successfully implement plans
− Ability to work / lead / resolve issues cross-functionally
− Ability to manage multiple priorities and shift focus between projects / tasks
− Ability to work using a high level of creativity, flexibility, adaptability, and follow-through
− Initiative

Can you…
− Function in a fast-paced, retail, office environment
− Travel by car or plane with overnight stays