Executive Director of Tourism

Job Title: Executive Director, Winchester-Clark County Tourism Commission

Location: Winchester, Kentucky

Salary Range: $60,000-$65,000

Total Rewards:

Competitive benefits package and an attractive work environment that supports excellence, innovation, and creativity including: 

·        Collaborative work environment

·        Professional development opportunities

·        Valuable networking opportunities throughout the tourism industry  

About Us:

The Winchester-Clark County Tourism Commission is dedicated to promoting Winchester-Clark County as a premier destination for visitors, showcasing our rich history, vibrant culture, and stunning natural beauty. We are seeking an enthusiastic and driven individual to lead our efforts in expanding tourism opportunities, fostering community engagement, and enhancing the overall visitor experience.

Job Summary:

As the Executive Director of the Winchester-Clark County Tourism Commission, you will play a pivotal role in shaping the tourism landscape of our region. You will oversee a wide range of responsibilities aimed at promoting Winchester-Clark County as a top-tier destination for travelers, coordinating with local and state entities, and ensuring the smooth operation of our tourism initiatives. Key responsibilities include:

Job Duties:

- Developing and supervising plans to promote Winchester-Clark County as a regional visitor’s destination.

- Collaborating with other cities and the Tourism Commission to create new tourist programs and publicize existing attractions.

- Maintaining compliance with relevant laws and regulations governing tourism entities in Kentucky.

- Consulting with state-level tourism officials to elevate awareness of Winchester-Clark County.

- Representing the Tourism Commission at public meetings, events, and industry trade shows.

- Overseeing the production and development of print and digital visitor materials.

- Coordinating Familiarization Tours and generating interest from tour operators and travel writers.

- Developing marketing strategies and advertising plans in collaboration with state tourism programs.

- Supervising day-to-day activities in the Visitor Center, including retail operations.

- Ensuring timely and courteous responses to visitor inquiries via mail, walk-ins, and telephone.

Qualifications:

- Minimum Associate degree required; Bachelor's degree preferred in business or marketing. Related job experience may be considered.

- Proficiency in MS Office suite (Word, Excel, PowerPoint, Outlook) and other relevant software.

- Familiarity with social media platforms (Facebook, YouTube, Twitter) and web analytics.

- Strong leadership, communication, and interpersonal skills.

- Ability to manage time effectively and prioritize tasks in a fast-paced environment.

- Experience in strategic planning, decision-making, and problem-solving.

- Basic accounting knowledge and ability to interpret financial records.

- Customer service-oriented with a passion for promoting tourism and community engagement.

Work Environment:

This position operates within a shared office space amongst the Tourism Commission, Chamber of Commerce, and the Industrial Authority in the heart of downtown Winchester. Effective teamwork and communication are essential to success.

Application Process:

To apply for the position of Executive Director with the Winchester-Clark County Tourism Commission, please submit a resume and cover letter detailing your relevant experience, qualifications, and why you are passionate about promoting tourism in our region.

The Winchester-Clark County Tourism Commission is an equal opportunity employer and encourages candidates from diverse backgrounds to apply by May 10, 2024.

Pay Details: $60,000.00 to $65,000.00 per year Equal Opportunity Employer/Veterans/Disabled To read our Candidate Privacy Information Statement, which explains how we will use your information, please navigate to The Company will consider qualified applicants with arrest and conviction records subject to federal contractor requirements and/or security clearance requirements.