Media Strategy Lead

Media Strategy Lead As a Media Strategy Lead , you will manage the planning and implementation of assigned onsite campaigns. You will assist in the day-to-day management of the media agency, ensuring campaigns are aligned with business objectives and deliver against goals, on time and on budget. You will work directly with internal partners, representing media processes and best practices. This role is hybrid, which means you will work some days at a Best Buy location and some days virtually from home or another non-Best Buy location. The specific work arrangements vary by role and team. The recruiter or hiring manager will provide more details during the hiring process. What you’ll do

• Manage the media planning process from planning through implementation for assigned onsite campaigns
• Partner with internal partners and media agency on creation and execution of campaigns, ensuring campaigns deliver against goals while adhering to established guidelines
• Steward the end-to-end process including media plan deliverables, budgets, approvals, and documentation
• Understand and communicate drivers of campaign performance to internal and external partners
• Support strategic planning and team projects across additional paid and owned media channels, as needed

Basic qualifications

• 2 years of experience with digital media strategy, planning and/or buying in an agency, advertiser, or publisher setting
• 2 years of digital media experience
• 2 years of experience managing campaign budgets
• Project coordination skills including rigorous attention to detail, critical-thinking and problem-solving skills
• Strong verbal and written communication skills
• Curious and eagerness to learn, desire to stay current on industry trends, tools and business opportunities

Preferred qualifications

• 2 years of experience with retail media network, programmatic display and/or social campaign execution
• An understanding of building and managing digital media campaigns in a buying platform
• Experience with omni-channel media programs for a national, retail brand or retail media network
• Advanced PC Skills to include all Microsoft Office products, and experience with Salesforce

What’s in it for you
We’re committed to helping our people thrive at work and at home. We offer generous benefits that address your total well-being and provide support as you need it, especially key moments in your life. Our benefits include:

• Competitive pay
• Generous employee discount
• Physical and mental well-being support

About us As part of the Best Buy team, you’ll help us fulfill our purpose to enrich lives through technology. We bring that to life every day by humanizing and personalizing tech solutions for every stage of life — in our stores, online and in customers’ homes. Our culture is built on deeply supporting and valuing our amazing employees who make it all possible. We’re committed to being a great place to work, where you can unlock unique career possibilities. Above all, we aim to provide a place where you can bring your full, authentic self to work now and into the future. Tomorrow works here.™