Product information specialist

Job Description

This role is categorized as hybrid. This means the successful candidate is expected to report to GM Global Technical Center- Cadillac Tower three times per week, at minimum.

GM's Marketing Team will be bringing Product Information Specialists roles in house. We have multiple openings supporting Chevrolet, Buick, GMC, Cadillac and OnStar brands. This role supports the Product Marketing Managers with assigned vehicle nameplates.

This person will be responsible for understanding products, segments, competitive trends as well as marketing and creative developments. They will be fully integrated into the development cycle of all brand assets including digital, social, website, CRM, print, retail and digital brochure, etc.

Key Responsibilities:

• Assist in ensuring accuracy and effective messaging in all customer facing content, dealer training materials, press releases and dealer order guides
• Review and provide feedback and approval in every round of content and training material review for all deliverables for vehicle nameplates.
• Liaison with Product Marketing and Engineering to develop deep product knowledge and support content creation.
• Liaison with Product Marketing, Engineering, Safety and Legal to develop marketing claims and ensure affidavits are effectively tracked and managed.
• Identify compliance concerns with assets in the initial stages and provide creative resolve with our Agency, Legal and Safety teams.
• Review and provide product accuracy feedback and approval in UDM (Universal Data Model) data and CGI reviews.
• Liaison with Design to secure missing UDM (Universal Data Model) data required for creation of CGI assets.
• Conduct annual model year carryover asset review and provide direction for updates.
• Support asset integration requirements for GM Asset Central and participate in GMAC audits for asset maintenance and compliance.
• Responsible for managing the marketing fleet, developing efficiencies, and ensuring proper processes and policies are in place.
• Participate in Global Naming Council.

Required Qualifications

• Minimum 2 years experience, preferred 3-5 years of relevant experience
• Bachelor's Degree or equivalent experience in product information
• Thorough understanding of and experience working in the automotive business sector preferred.
• Ability to work well in a complex team environment including managing multiple assignments utilizing highly efficient time management skills.
• Possess the functional/technical knowledge and skill to perform marketing duties at a high level of accomplishment.
• High level of technical and analytical ability.
• Ability to effectively manage multiple assignments and prioritization to meet deadlines.
• Ability to synthesize data into critical information.
• High level of expertise within Microsoft Office Suite, specifically Excel and PowerPoint

Additional Job Description

This job is not eligible for relocation benefits. Any relocation costs would be the responsibility of the selected candidate.

PLEASE ONLY APPLY IF YOU DO NOT NEED SPONSORSHIP TO WORK IN THE UNITED STATES NOW OR IN THE FUTURE. WE ARE UNABLE TO CONSIDER CANDIDATES WHO REQUIRE SPONSORSHIP.

About GM

Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.

Why Join Us

We aspire to be the most inclusive company in the world. We believe we all must make a choice every day – individually and collectively – to drive meaningful change through our words, our deeds and our culture. Our Work Appropriately philosophy supports our foundation of inclusion and provides employees the flexibility to work where they can have the greatest impact on achieving our goals, dependent on role needs. Every day, we want every employee, no matter their background, ethnicity, preferences, or location, to feel they belong to one General Motors team.

Benefits Overview

The goal of the General Motors total rewards program is to support the health and well-being of you and your family. Our comprehensive compensation plan incudes, the following benefits, in addition to many others:

• Paid time off including vacation days, holidays, and parental leave for mothers, fathers and adoptive parents;
• Healthcare (including a triple tax advantaged health savings account and wellness incentive), dental, vision and life insurance plans to cover you and your family;
• Company and matching contributions to 401K savings plan to help you save for retirement;
• Global recognition program for peers and leaders to recognize and be recognized for results and behaviors that reflect our company values;
• Tuition assistance and student loan refinancing;
• Discount on GM vehicles for you, your family and friends.

Diversity Information

General Motors is committed to being a workplace that is not only free of discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that workforce diversity creates an environment in which our employees can thrive and develop better products for our customers. We understand and embrace the variety through which people gain experiences whether through professional, personal, educational, or volunteer opportunities. GM is proud to be an equal opportunity employer.

We encourage interested candidates to review the key responsibilities and qualifications and apply for any positions that match your skills and capabilities.

Equal Employment Opportunity Statements

GM is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. GM is committed to providing a work environment free from unlawful discrimination and advancing equal employment opportunities for all qualified individuals. As part of this commitment, all practices and decisions relating to terms and conditions of employment, including, but not limited to, recruiting, hiring, training, promotion, discipline, compensation, benefits, and termination of employment are made without regard to an indivi d ual's protected characteristics. For purposes of this policy, “protected characteristics" include an individual's actual or perceived race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth, lactation and related medical conditions), gender identity or gender expression, sexual orientation, weight, height, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state or local laws and ordinances. If you need a reasonable accommodation to assist with your job search or application for employment, email us at or call us at . In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.