Brand Strategy Intern

POSITION: Brand Strategy Intern

LOCATION: Mahwah, NJ

Salary: $18/hr

Program Length: July 2026-May 2027

Schedule: Hybrid, 29 hours/week

Live the Exceptional With Soul. This is the singular purpose of JLR.

At the core of these experiences are the products themselves. The JLR brands have undergone a dramatic transformation over the past years.

JLR is reimagining the future of modern luxury by design through our distinct British brands. Our purpose is to ‘Live the Exceptional with Soul’ by being the proud creators of modern luxury and being guided by a set of behaviors we call our Creators’ Code: Customer Love; Unity; Integrity; Growth; Impact.

At JLR, we are passionate about our people. They are at the heart of our business. We are committed to fostering a diverse, inclusive culture that is representative of our global customers and the society in which we live; a culture in which every one of our employees can bring their authentic self to work and reach their full potential.

Our Commercial team is constantly evolving to ensure we continue to offer differentiated modern luxury brands that attract and retain customers in a fast-changing digital world.

The Commercial Intern Scheme is focused on our commercialization strategy – planning, optimizing, and growing our business and brands, with customer love at the center of this. During the 12 month scheme, you’ll get the opportunity to undertake missions that broaden your experience.

What you will be doing:

• Assist the Head of Classic with projects that support the long‑term goals of the Classics division, especially work related to improving and promoting the Defender brand.


• Build Excel tools such as dashboards, trackers, and financial models to help analyze performance and share insights in PowerPoint.


• Create PowerPoint presentations with strong attention to detail, including charts, graphs, and other visuals that explain data clearly.


• Research industry trends, competitors, pricing, and new technologies to support product decisions and strengthen the Defender brand.


• Performing other duties as required.

What you will need:

• Be enrolled in a college/university program as a Junior or Senior in the Fall of 2026 as a Business or Finance major


• Organizational skills


• Strong data skills


• A passion for automotive or modern luxury brands


• Display high levels of curiosity to learn


• Be self-driven, have a strong work ethic, and go-getter attitude


• Strong business acumen, and the ability to work with people at varying levels with the organization and retail network


• Excellent interpersonal, presentation and written/verbal communications skills


• Strong knowledge of Microsoft Office products, particularly Excel

So Why Us?

• As a people-first company, working at JLR means opportunity, teamwork, and growth. That’s why working here is so much more than a job.


• Be part of an international, inclusive, and open-minded company.


• You are never just a number. We take pride in taking care of our employees doing everything we can to make sure that our teammates thrive both in and out of the office. 

Thank you for your interest in working for us, we love it here and think you will too!

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

JLR North America, LLC provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, genetic information, or any other characteristic protected by law. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, compensation, and training.

#WEAREJLR