Marketing and Communications Intern

Reports to: Associate Director of Digital

Location: This position is based remotely in California

Job Type: Temporary, part-time, non-exempt

Compensation: $15 - $18 per hour

Post date: February 4, 2025

Mission: Protecting and preserving the California state park system, for the benefit of all.  

Vision: Californians experience, engage with, and champion their state parks, ensuring that they will thrive now and for future generations.

Position Description:

California State Parks Foundation is seeking a talented and motivated Marketing and Communications Intern to assist with the organization’s overall marketing and communications portfolio. The Marketing and Communications Intern is an essential team member and strongly focuses on creating content that brings key themes and stories to life via digital and social media. The Marketing and Communications Intern is responsible for creating informative and innovative social media and website content, supporting the implementation of a robust social media strategy, and creating digital assets. The ideal candidate must be able to multi-task, work in team and independent settings, and have writing, editing, design, and organizational skills. Ideal candidates also have a passion for California state parks and public lands or a willingness to gain a deeper connection with the outdoors.

Career Exploration:

• Exposure to established and recognized social media. 
• Exposure to marketing and communications metrics. 
• Exposure to editing and messaging creation. 
• Exposure to public relations.
• Exposure to blog and newsletter creation and publication. 
• Exposure to inner workings of a mid-sized nonprofit and a small communications team, including official organizational and team meetings, collaboration between teammates, and collaboration with other teams. 

Responsibilities:

• Create and schedule content as part of California State Parks Foundation’s social media communications plan via Hootsuite. 
• Support creation of social videos for Instagram Reels and YouTube Shorts with travel to state parks. 
• Support execution of the email marketing by programming and testing email builds
• Provide logistical and administrative support to improve organizational Digital Asset Management (DAM) standards and systems
• Support organizational website through tasks such as writing and editing content, creating graphics, and creating blog posts.
• Create social media content to drive viewership of updated content on website. 
• Gather and analyze figures for marketing metrics, with a focus on social media. 
• Attend meetings, if available. 
• Provide project-based or general support to the marketing team, as needed. 

• Actively pursuing or recently received a degree in communications, or have relevant work experience in marketing, content creation, or another related field.
• Strong written and oral communication skills. 
• Strong MS Word and MS Excel skills. Familiarity with other Microsoft Office applications and the software Asana a plus but not required. 
• Experience with editing graphic and video content in Canva, Adobe Creative Suite, or other editing software.
• Prior experience creating content for a brand social media account is a plus, but not required. 
• Interest in the social media and digital marketing sector. 
• Creative approach to tasks. 
• Professional, positive attitude. 
• Sensitivity and respect for racial, gender, sexual orientation, and cultural differences. 
• Open to learning new skills and trying new things.
• Commitment to California State Parks Foundation’s mission.
• Able to attend events or make on-site visits to parks, sometimes on weekends or evenings, as necessary.
• California driver’s license preferred.
• Able to work at a computer for long periods of time, work in and move across an office setting, communicate with colleagues and constituents, and occasionally move items up to 25 lbs, with or without reasonable accommodation.

JUSTICE, EQUITY, INCLUSION, AND DIVERSITY: 

At California State Parks Foundation, our mission is protecting and preserving the California state park system, for the benefit of all. We believe that California’s state parks are essential to the health, happiness, and quality of life for all Californians. If we truly are to benefit all, we must address justice, equity, inclusion, and diversity (JEID) in our work. While the process of integrating JEID may not be easy, we are full of hope regarding our vision for a future California state park system that engages a broad audience and is welcoming and accessible to all. We commit to fostering an organizational culture that celebrates learning and growth, leans into difficult conversations and feedback, values connection to each other, and sustains staff and board members’ well-being and sense of belonging. 

COMPENSATION: This is a temporary part-time, non-exempt, 15-20 hours per week position through June 30, 2025, with possible extension for a full 6-month term. The hourly range for this position is $15 - $18 per hour, based on experience. We offer the following benefits to interns: pro-rated sick time off accrual; and pro-rated monthly data and cell stipend.   

During the term, the intern will be provided with laptop and necessary home office equipment such as a monitor, keyboard, and mouse. They will also be provided with access to necessary software applications. Any required travel will be reimbursed. 

California State Parks Foundation is an Equal Opportunity Employer. People of color, LGBTQ people, people with disabilities, and veterans are strongly encouraged to apply. Qualified applicants with arrest and conviction records will be considered for the position in accordance with San Francisco Fair Chance Ordinance, Police Code, Article 49.