Social Media Intern

Description

SUMMARY:  

We are seeking a creative and motivated Social Media Intern to support the growth and engagement of our online communities across two distinct brands. The ideal candidate is a storyteller at heart, someone who can produce compelling, branded content that captures the lifestyle and culture of two passionate customer bases and makes our brands stand out in a crowded digital landscape. 

WAGE TYPE:  Hourly

FLSA Exemption: Non-exempt

ESSENTIAL DUTIES AND RESPONSIBILITIES: 

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily.  Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

• Drive engagement across social media channels and increase followers 

• Own the creation and scheduling of content across Instagram, Facebook, and YouTube from concept to publish 

• Photograph and film products, installs, and lifestyle content (in-shop or at events) 

• Engage with followers by responding to comments, DMs, and brand mentions 

• Research trends, hashtags, and competitor activity within the motorcycle and trucking communities 

• Help coordinate with riders, truckers, and influencers for user-generated content and partnerships 

• Track basic performance metrics (reach, engagement, follower growth) 

• Support the marketing team with campaign ideas and content calendars 

ORGANIZATIONAL STRUCTURE:

• Reports to: Manager, Engineering

QUALIFICATIONS: The requirements listed below are representative of the knowledge, skill and/or ability required.  Equivalent combinations of education and experience may be substituted for the expected levels of education and experience required.

Education and/or Experience:

Expected: Currently pursuing/recently completed a degree in Marketing, Communications, or a related field.

Preferred: Extensive Experience creating short-form reels/TikToks as well as longer YouTube-style content

Communication Skills:

• Must be able to read, write and comprehend the English language.

Other Skills:

• Photo/video editing skills (Adobe, CapCut, or similar) 
• Experience with Meta Business Suite 
• Strong writing skills with an ability to match brand voices 
• Self-starter who can take initiative and meet deadlines 
• Ability to work on-site at our facility (Lincoln, NE) 
• Some travel to industry events 
• Portfolio submission is  — motorsports or automotive work is a bonus