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The Corporate Marketing team at Aramark is charged with building a strong brand and driving profitable growth. The team supports multiple line of business partners and leads cross-functional teams to deliver positive outcomes. Through repeatable business models that leverage insights and innovation, programs and initiatives enable our base business, new business, and client retention strategies.
This marketing internship offers the opportunity to work closely with Aramark’s Retail Strategy, Brand Partnerships, Insights and Promotions teams. Programs worked on are utilized in our Collegiate Hospitality, Workplace Experience and Healthcare lines of business. The position will assist on a variety of projects including market research, data analysis, and presentation development, as well as general marketing support.
Market Research & Data Analysis – National Brands
· National brand menu and market analysis to help identify most popular cuisine types and emerging trends by region / market area.
· Aramark-owned menu / price comparisons to select national brand partners
· Market Research & Data Analysis – Local Brand Partnerships
· Local brand menu category and market analysis to help identify most popular cuisine types and emerging trends by region / market area.
· Provide analysis of current Local Restaurant Row portfolio across different key metrics – price points, cuisines, geography, diversity, multi-LOB use, etc.…
· Update brand partner snapshots / brand book for each major geography
· Insights
· Evaluate question sets, format and distribution methods for guest surveys
· Research different survey companies and methods – specifically targeted to the Collegiate Hospitality market space
• This position is ideal for a creative student interested in broad marketing experience across several different projects and subject-matter areas. The candidate should enjoy data analysis, marketing, writing, research and presentation development. The position will require multi-tasking, superb written and verbal communications and familiarity with the Microsoft Office programs.
Our Mission
Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet.
At Aramark, we believe that every employee should enjoy equal employment opportunity and be free to participate in all aspects of the company. We do not discriminate on the basis of race, color, religion, national origin, age, sex, gender, pregnancy, disability, sexual orientation, gender identity, genetic information, military status, protected veteran status or other characteristics protected by applicable law.
About Aramark
The people of Aramark proudly serve millions of guests every day through food, facilities, and uniform services in 19 countries around the world. Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet. We believe a career should develop your talents, fuel your passions, and empower your professional growth. So, no matter what you're pursuing - a new challenge, a sense of belonging, or just a great place to work - our focus is helping you reach your full potential. Learn more about working here at or connect with us on Facebook , Instagram and Twitter .
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