Digital Marketing Manager - Work from home

Job Description:

Navistar International, a leading manufacturer of commercial trucks and buses, is seeking a passionate and dedicated Digital Marketing Manager to join our team. This is a part-time, work from home opportunity based in Houston, Texas, US. We are looking for an Associate Level professional with at least 3 years of experience in digital marketing.

Responsibilities: - Develop and implement digital marketing strategies to drive online traffic to the company website - Manage all digital marketing channels including social media, email, and display advertising campaigns - Analyze data and KPIs to track performance and optimize campaigns for maximum ROI - Collaborate with internal teams to create engaging content for digital platforms - Stay up-to-date with the latest trends in digital marketing and implement best practices - Monitor and report on competitor activities and industry trends - Coordinate with external agencies and vendors to execute marketing initiatives - Lead cross-functional project teams to achieve marketing objectives - Develop and manage digital marketing budgets to ensure efficient use of resources - Continuously optimize digital marketing efforts to improve lead generation and conversion rates

Requirements: - Bachelor's degree in Marketing, Communications, or a related field - Proven experience in digital marketing, with a strong understanding of SEO, SEM, social media, and email marketing - Demonstrated project management skills with the ability to lead cross-functional teams - Excellent critical thinking and analytical skills to interpret data and make informed decisions - Strong communication and interpersonal skills to collaborate effectively with internal and external stakeholders - Proficiency in digital marketing tools and platforms such as Google Analytics, AdWords, and social media management software - Self-motivated and able to work independently in a remote work environment

Benefits: - Company-provided equipment for remote work - Relocation allowance for qualified candidates - Employee discounts on Navistar products and services

Working Environment: At Navistar International, we strive to inject a sense of joy and vibrancy into the work environment. We believe that a positive and inclusive workplace culture leads to greater creativity and innovation.

Deadline to apply: July 5, 2024

Equal Opportunity Statement: Navistar International is an equal opportunity employer and is committed to creating a diverse and inclusive workplace. We welcome applications from all qualified individuals regardless of race, religion, gender, sexual orientation, age, or disability.

How to apply:

Apply on GrabJobs and you will be notified if shortlisted for the job.