ADH Outreach Coordinator

JOB TITLE: ADH Outreach Coordinator 

DESCRIPTION DATE:  revised 2/2026  STATUS: Full-time, exempt

SUPERVISOR’S TITLE:  COO   LOCATION: Legacy/Roma Berry

POSITION SUMMARY:  The ADH Outreach Coordinator leads the development and execution of strategies that drive lead generation, effective lead management, and strong conversion outcomes. This role builds and delivers sales presentations, cultivates and maintains relationships with key clients and referral partners, and consistently meets advertising and census goals.

Adult day health outreach:

• Develops referral-network strategy to achieve budgeted census goals. 
• Researches, identifies and develops new leads with professional referral sources and cultivates relationships with existing referral partners. 
• Collaborates regularly with SeniorLine, Adult Day Health Site Managers, and Family Assistance Coordinators to ensure timely communication on all inquiries. 
• Facilitates prompt follow-up for inquiries ready to move to enrollment, tracks status, and initiates additional outreach as needed to support conversion.
• Strategically identifies and executes high-impact community outreach events that effectively engage potential participants and caregivers, strengthening the referral pipeline and driving enrollment growth.
• Leads Inquiry and Referral (I & R) data management procedures and reporting to monitor sales leads and referral volumes and sources. 
• Identifies patterns and trends and recommends strategic shifts.

Additional Responsibilities:

• Adheres to and support the facilities policies, practices and procedures.
• Accepts assigned duties in a cooperative manner and perform all other related duties as assigned by Supervisor.
• Assists with in-service training and new staff training as needed.
• Participates in special projects and performs additional duties as required or assigned.

Education and Experience: 

Bachelor’s degree in marketing or related field. Experience working in the aging services environment preferred. Knowledgeable about Medicare/Medicaid process preferred. Advanced Knowledge and Skills in marketing automation, database management and statistical reporting.

 

Certification, Licenses, Registrations: 

Oklahoma driver's license and insurance required.

Skills: 

Ideal candidate will have two or more years of successful sales experience, preferably in the Senior Living or healthcare environment. Candidate will also have a working knowledge of sales and marketing concepts to include principles and methods for promoting, and selling products and/or services. Must possess excellent presentation and written communications skills. Must be a self-starter with a high degree of resourcefulness, organized and detail oriented; possess strong project management skills; and a proven ability to meet deadlines and goals. Positive attitude and professional appearance. High capacity to work independently and with a team. 

PHYSICAL REQUIREMENTS: Good hearing, visual and speech capability. Ability to lift 30 pounds. Requires sitting, walking, standing, bending, and stair climbing. Dependable transportation. 

WORK ENVIRONMENT: The main work environment is an office setting of a non-profit organization providing a variety of services to seniors and their families. The activity level is high and the noise level is moderate. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the position.

ACKNOWLEDGEMENT: I have read the above job description and fully understand the requirements set forth therein. I meet all the requirements of this position, and I can perform all essential functions of the job. I agree to abide by the requirements set forth in this document. I understand the contents of this job description are presented as a matter of information only and as guidance as to LSS & AFFILIATES program’s expectations for this position. This job description is not intended to give rise to contractual rights or obligations, or to be construed as a guarantee of employment for any specific period of time or for any specific type of work. Furthermore, LSS & AFFILIATES program reserves the right to interpret, amend, modify, or cancel or withdraw any or all sections or provisions of this job description at any time with or without notice.

I understand that employment at LSS & AFFILIATES program is “at will”, meaning that employment is for no definite period of time and may be terminated by me or LSS & AFFILIATES program at any time and for any reason.