Marketing & AI Innovation Specialist (Part-Time, Remote)

Who We Are

Hometown Urgent Care is Ohio's largest provider of urgent care and occupational health services. Since 2006, we've grown to more than 30 clinics dedicated to delivering affordable, accessible, and high-quality healthcare throughout Ohio.

As we continue to embrace emerging technologies, we're looking for a creative marketing professional who uses AI to solve problems, improve processes, and bring innovative ideas to life.

About the Role

This is a marketing position for someone who sees AI as more than a tool—it's a core part of how you think and work.

We're looking for a creative problem solver who naturally leverages AI to develop marketing strategies, streamline workflows, create compelling content, and identify opportunities to improve efficiency across the organization.

If you're constantly exploring new AI tools, testing new ideas, and asking, "How can this be done better?", we'd love to meet you.

Key Responsibilities

• Manage and optimize Hometown's family of websites.
• Create engaging, SEO-driven content and digital marketing campaigns.
• Produce videos, presentations, graphics, and marketing assets using AI-powered tools.
• Identify opportunities to improve workflows and automate repetitive marketing tasks.
• Research, test, and implement emerging AI technologies that enhance productivity and creativity.
• Audit websites for content, SEO, usability, and user experience.
• Monitor competitor activity and recommend innovative improvements.
• Support website updates using WordPress, Elementor, and Divi.
• Collaborate with leadership to develop creative marketing solutions that support organizational goals.

Qualifications

• Demonstrated experience using AI to solve business problems or improve workflows.
• Strong marketing, communication, and content creation experience.
• Experience managing WordPress websites (Elementor and/or Divi preferred).
• Working knowledge of SEO best practices.
• Experience producing digital content, videos, or presentations.
• Familiarity with HTML, CSS, UX principles, and basic web technologies.
• Excellent written and verbal communication skills.
• Strong organizational and project management skills.
• Healthcare marketing experience is a plus.

Preferred AI Experience

Experience with tools such as:

• ChatGPT
• Claude
• Gemini
• Manus
• Canva AI
• Runway
• Veo
• Midjourney
• Perplexity
• Zapier
• Make
• Microsoft Power Automate
• Other AI platforms used to improve creativity, productivity, or workflow

Application Requirement

To help us better understand how you use AI in your work, please include one example with your application that demonstrates your creativity and problem-solving abilities.

This could be:

• A marketing campaign created or enhanced with AI.
• A workflow or automation you built.
• A website, video, presentation, or content piece developed using AI.
• A brief written case study describing a business problem you solved using AI, including the tools you used and the outcome.

We're not looking for perfection—we're interested in seeing how you think, create, and apply AI to solve real-world challenges.

Work Environment

• Fully Remote
• 1099 Contract Position
• Up to 20 hours per week
• Flexible Schedule
• This role pays $20 - $25/hour

Why Join Hometown?

• Help shape the future of marketing through AI and innovation.
• Work directly with leadership on meaningful initiatives.
• Explore and implement the latest AI technologies.
• Enjoy the flexibility of a remote contract role.
• Join a team that values creativity, curiosity, and continuous improvement.