Marketing Assistant

Employment Status: Part-time – 15 Hours Per Week

Job Summary:

The marketing assistant works alongside the Marketing and Development Coordinator. The assistant is responsible for CRM management & maintenance, multi-department communication for content gathering and promotion, content development for social media & email marketing, maintaining the website, collecting & analyzing quantitative data, assisting in organizing and creating material for fundraising events, and assisting with onboarding new staff by providing marketing materials.

Meeting and Event Support:

• Set up meeting spaces, including preparing agendas and organizing materials (e.g., water, pens, etc.)


• Make copies of documents and organize materials

Content Development:

• Assist in creating social media content, including design, photography, and videography

• Occasionally, travel to local program sites to capture photos and videos for content


• Collaborate with staff across all departments to gather stories and create content


• Support internal communication by sharing the monthly marketing project with staff via email


• Contribute ideas and assist in the development of the annual marketing plan

Website Maintenance:

• Add new events to our website calendar


• Upload monthly newsletters to the website’s archive


• Update website images and information as needed

Organizing Media:

• Create and maintain an organized photo/video library for staff use in communications, media, and grant applications

CRM Management and Maintenance:

• Maintain email list by removing duplicates and bounced emails


• Create designated email groups (e.g., donors, volunteers, active members, etc.)

Data Collection:

• Record weekly social media outreach metrics and maintain organized documentation


• Analyze Facebook and Instagram insights


• Track email newsletter engagement (open rates, clicks, etc.)


• Run reports on the email database
  
  

Onboarding New Staff: 

• Create email signatures for new staff


• Create name plaques


• Add new staff members to the website


• Subscribe the new team members to the monthly newsletter


• Assist with creating new business cards


• Create a “Welcome to HACES” sign for the new team member’s office


• Assist HR in creating welcome folders, as needed


• Assist in developing and executing fundraising campaigns


• Support efforts to build and maintain positive donor relationships


• Prepare and send thank-you letters and other communications to donors


• Assist with the execution of HACES fundraising events, which may occasionally include weekend events

Minimum Qualifications:

• High school diploma required


• Basic knowledge of marketing, visual communication, or multimedia


• Proficiency using social media platforms such as Facebook, Instagram, and others


• Working knowledge of Google Suite (Docs, Sheets, Drive, Slides, Gmail)


• Working knowledge of Microsoft Office (Word, Excel, PowerPoint)


• Strong written and verbal communication skills


• Team player who demonstrates HACES values: integrity, leadership, trust, respect, and participation


• Strong interest in learning and growing professionally


• Self-starter with a willingness to take initiative

Preferred Qualifications: 

• Experience in using graphic design platforms (Canva, Adobe, etc.)


• Basic knowledge of website management


• Familiarity with donor database system (Network for Good preferred)


• Attention to detail- ability to execute accurately without excess supervision


• Ability to stay organized, manage time effectively, and juggle multiple tasks


• Strong problem-solving skills and resourcefulness


• Professional telephone etiquette


• Bilingual in English and Spanish