Marketing Specialist

Heartland Counseling Services

Position Type: Part-Time, up to 15 hours a week during the school year, with a potential increase in hours once summer starts
Start Date: January 7, 2026
Reports To: Marketing & Development Director

Position Overview

Heartland Counseling Services is excited to offer a paid, part-time Marketing Specialist position to support our marketing, communications, and event efforts. This role plays an important part in promoting Heartland’s services, mission, and community impact through strategic marketing, digital communications, and event support.

The Marketing Specialist will work closely with the marketing and development team to help plan, execute, and evaluate marketing initiatives across multiple platforms.

Key Responsibilities

Social Media & Digital Marketing

• Assist with content creation, scheduling, and management across all Heartland social media platforms
  
  


• Support overall social media strategy, including guiding the launch and growth of Heartland’s Snapchat account
  
  


• Help promote Heartland’s programs, services, and community events through digital channels
  
  


• Monitor engagement and assist with brainstorming creative, on-brand content
  
  

Marketing Strategy & Communications

• Assist in developing and executing marketing strategies for Heartland’s services and initiatives
  
  


• Support advertising and promotional efforts for events and campaigns
  
  


• Assist with newsletters, email communications, and other marketing materials
  
  

Donor Data & Systems Support

• Assist with accurate data entry and maintenance in Heartland’s donor database, Bloomerang
  
  


• Support basic reporting and organization related to donor engagement and fundraising efforts
  
  

Events & Community Outreach

• Assist in planning, marketing, and execution of Heartland’s signature events, including:
  
  
  
  
  
  • The Legacy Gala
    
    
  
  
  • Heartland Heroes Golf Classic
    
    
  
  
  • Trivialand Trivia Night
    
    
  
  
  
  


• Support additional fundraisers, community outreach efforts, and on-site event needs as assigned
  
  

Podcast & Special Projects

• Assist with coordination, promotion, and content support for Heartland’s podcast
  
  


• Support special marketing projects and initiatives as needed
  
  

Qualifications

• Experience or strong interest in marketing, communications, or nonprofit work
  
  


• Familiarity with major social media platforms; Snapchat experience or interest encouraged
  
  


• Strong written communication skills and attention to detail
  
  


• Organized, dependable, and able to manage multiple priorities
  
  


• Creative, collaborative, and eager to grow professionally
  
  


• Experience with Canva, CRM platforms, or social scheduling tools is a plus
  
  

Why This Role Matters

This position offers meaningful, hands-on experience in nonprofit marketing while directly supporting Heartland’s mission to serve individuals and families across Siouxland. The Marketing Specialist will have opportunities to contribute ideas, build skills, and grow alongside a supportive team.