Sandbox is the leading network of lifelong-learning brands, including PlayKids, Focus, and Coolmath Games, reaching 50 million+ monthly users and 4 million+ subscribers across the US, Brazil, and Europe. A category creator at the intersection of a $75 billion gaming, eLearning, streaming, and edtech market, Sandbox has built a $100 million business and is scaling to $500 million.
THE ROLE
The Brand Copywriter will report to the head of brand strategy and help define and develop the brand voice and tone for seasonal and themed campaigns across each of our flagship brands. The role will also create consumer-facing copy across advertising, web, blog, and other marketing channels, ensuring messaging is engaging, consistent, and distinctly on-brand for Sandbox’s flagship brands. This role will work across Sandbox’s digital brands, collaborating cross-functionally with marketing and product teams, with a high degree of autonomy to take projects from idea to execution.
WHAT YOU’LL DO
Write copy for landing pages, digital ads, campaigns, social media, email, marketing video, and other marketing materials.
Develop campaign messaging, headlines, taglines, calls to action, and creative concepts.
Help define and evolve brand messaging, voice, and tone across our digital brands.
Create engaging long-form content, including blog posts, articles, guides, and other rich materials.
Adapt messaging for different audiences, brands, platforms, and stages of the customer journey.
Collaborate with marketing, design, product, and other stakeholders to develop and deliver high-quality work.
Manage multiple projects and deadlines independently, from initial brief through final delivery.
Proactively identify opportunities to improve messaging, content, and brand consistency.
Take feedback thoughtfully and iterate quickly while maintaining a strong creative point of view.
Research audiences, trends, competitors, and relevant topics to inform your work.
WHAT WE’RE LOOKING FOR
3+ years of professional copywriting experience, preferably across marketing, brand, and content.
Native English speaker.
A strong portfolio demonstrating excellent writing across different formats and channels.
Exceptional writing, editing, and storytelling skills, with a strong attention to detail.
Experience writing marketing and conversion-focused copy as well as brand and editorial content.
A strong understanding of brand voice, tone, positioning, and messaging.
Project management and organizational skills, with the ability to manage multiple priorities independently.
A highly autonomous, proactive approach—you’re comfortable taking a brief and figuring out what needs to happen next.
Strong collaboration and communication skills, with the ability to work effectively with different teams and stakeholders.
Curiosity and adaptability, with the ability to write for different brands, audiences, and subjects.
Comfort working in a fast-paced environment where priorities and projects may evolve.
Nice to have: Experience in digital products, entertainment, education, parenting; familiarity with SEO, performance marketing, and content strategy.
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