Senior Marketing Manager - Hiring Urgently

We are hiring a confident Senior Marketing Manager to join our exceptional team at Adecco in Ho Chi Minh City Ho Chi Minh City
Growing your career as a Full Time Senior Marketing Manager is an amazing opportunity to develop competitive skills.
If you are strong in decision-making, presentation and have the right drive for the job, then apply for the position of Senior Marketing Manager at Adecco today!

Job summaryOur client is leading F&B chain is looking for a Senior Marketing Manager, based in HCMCThe Senior Marketing Manager will be responsible for overseeing and implementing comprehensive marketing strategies for our client Job Responsibilities Marketing Strategy Development:Conduct comprehensive market research and gather consumer insights to inform strategic decisions.Utilize data analytics and conduct thorough business/brand analysis to identify opportunities and challenges.Develop comprehensive brand marketing plans aligned with organizational objectives.Formulate integrated marketing communication strategies to ensure cohesive brand messaging across channels.Marketing Strategy Execution:Oversee overall brand operations to ensure consistency and alignment with marketing objectives.Collaborate with cross-functional teams to drive product development initiatives aligned with market needs.Manage media channels both offline and online to optimize brand visibility and engagement.Safeguard and enhance brand equity through strategic marketing initiatives.Develop and implement marketing systems to streamline processes and enhance efficiency.Omnichannel Marketing:Lead the development of omnichannel infrastructure to seamlessly integrate online and offline customer experiences.Formulate omnichannel sales and brand-building strategies catering to various touchpoints such as dine-in, take-away, internal & external delivery, among others.People Development:Drive organizational development initiatives to foster a conducive work environment for marketing teams.Participate in hiring processes to attract top talent aligned with the department's objectives.Develop and implement training programs to enhance the skill set and knowledge base of marketing teams.Implement strategies to promote employee retention and foster a culture of growth and development. Experience requirementsHave 10-12 years of experience in the marketing field, preferably with strong background in QSR/fast casual/F&B chains, delivery aggregators or FMCG industries at mid/large-scale companies and multinational corporations.Extensive experience with the market landscape and an in-depth understanding of restaurant trends in the country.Well-versed in all aspects of offline and online marketing, brand/ digital/omnichannel marketing strategies/tactics in the QSR/Retail industry.Ability to strategize and execute detailed work items.Fluent in English.Have experience managing a multi-member team.Be able to work in a (very) fast-paced environment, multi-task and collaborate closely with multiple business units.Demonstrates resilience and adaptability - strong capacity for overcoming challenges and navigating through changeExhibits a keen business acumen and entrepreneurial mindsetExcellent problem-solving and decision-making skills.Strong project management skillsInterrelates well with people of various backgrounds; likes to meet and deal with people.Results drivenAbility to negotiate effectively.Highly analytical and able to identify issues, and determine alternative courses of action for the best result.Initiative – product concepts, designs, marketing strategies.

Benefits of working as a Senior Marketing Manager in Ho Chi Minh City Ho Chi Minh City:

● Learning opportunities
● Company offers career progression opportunities
● Attractive package