Marketing Manager (new position)

Job Description :

Product Portfolio Management
• Understand the needs, issues, and opportunities of our key customers and segments, and their customers (consumers)
• Be accountable for new application opportunities for ’s product portfolio by developing sound understanding of the market and industry trend, product attributes of each product category and conduct product/receipt testing in order to maximize product application
• To conduct market visits on a regular basis
• Track, monitor and manage the vitality of the product portfolio management
• To ensure customers get good and right products which are within specifications from manufacturing to end-user level
• Investigates and resolves product quality issues as required
• To develop product P&L

New Product Development
• Develop new product ideas to nurture PLC process for growth
• To initiate new product development, line extensions & market development activities
• To be responsible for product sampling, compliance/regulatory issues management
• Monitors initial forecasts of new products and makes recommendations for adjustments for the first year product in the market
• Prepares pricing proposals for approval
• Work with functional department associates to generate good product sales performance
• Leads and conduct “Voice Of Customer” to improve customer understanding to identify new product opportunities gaps that satisfy customer needs
• To collect information on market trend and competition on an ongoing basis.

Marketing Plan Development
• To contribute to the development and implementation of annual marketing plans
• To assist in the planning, development and execution of Indonesia PR/consumption programs
• To build s Customer Care Centre as the expert in NDWT by coordinating and developing workshops and seminars to enhance customers’ skills and knowledge
• Assists with coordination of special department projects
• Benchmark studies, focus groups & related research projects
• Coordinate internal distribution of literature
• Coordinates distributing of market information from marketing department to all related areas

Co-ordination Between Field, Regional Marketing and HQ
• To maintain close communication with key associates to ensure adequate understanding of progress, problems or changes
• To help improve and maintain a systematic and clear communication between field associates, Regional Marketing and HQ

• Minimum 5 years working experience in a related marketing/product management, with FMCG industry (food company, food service, B2B an advantage)
• University degree in Business or Marketing, an advantage
• Proven records in distributor/Key Account management
• Experience in event management, promotion management, and market research
• Working knowledge in new product development and commercialization processes
• Wide and local business experience and regional exposure in key markets or developing markets
• Knowledge of marketing theory, principles & technique
• Good command of English language both in written and speaking
• Solution Selling
• Financial Acumen
• Sales Management
• Market Knowledge
• Product Knowledge
• Strategic & Process Acumen
• Creative Problem Solving and Decision Making skills
• Planning & Organisational Skills
• Strong analytical, communication and presentation skills
• Ability to establish and maintain a collaborative relationship with customers and colleagues
• Must be a strong team player as well as team builder
• Project oriented and a good team player. Ability to manage a project from start to finish