Social Media Specialist

About MAKA Motors

MAKA is dedicated to building the best electric motorcycles for Indonesian riders, driven by top-notch local engineering and craftsmanship. We believe that motorcycles are more than just a mode of transportation in Indonesia—they’re a way of life. That’s why we’re committed to accelerating the country’s electrification efforts with motorcycles that are specifically designed for the unique needs of Indonesian riders.

Our goal is simple: to create the best motorcycles possible—made by Indonesians, for Indonesians.

• Bachelor degree in marketing, digital marketing, or related field with at least 1 - 2 years of experience in social media marketing, KOL, and digital campaigns. Fresh graduates are welcome to apply.
• Experience/familiar in managing social media marketing campaigns (social media performance, content, KOL, & digital campaign) and manage multiple partners/vendors
• Excellent communication and interpersonal skills with creative mindset with the ability to think outside the box
• Having basic editing video skills
• Well-versed with social media monitoring and social listening tools
• Familiar with Google Trends and having adequate knowledge of digital marketing channels, tools, and best practices
• Strong analytical skills with the ability to interpret data and trends
• Well-versed with Microsoft Office especially such as Google Slides and Google Spreadsheets

• Generate ideas to be applied on MAKA Motors social media contents, KOL utilization, and digital campaign
• Analyze social media performance, market trends, and digital trends to propose actionable items such as digital campaigns and regular content. Additionally, provide reporting output to the Digital Marketing Manager.
• Build relationships with influencers and partners to amplify our brand presence on social media
• Plan and execute social media campaigns based on marketing objectives and social media content pillar
• Monitor and analyze social media metrics and performance indicators to track the effectiveness of campaigns and identify areas for improvements
• Working closely with cross-functional teams, including Brand, PR, Activations, and Operations, to ensure a cohesive and integrated marketing approach.
• Collaborate with 3rd parties, including creative agencies, digital agencies, and partners such as Google, Facebook, Instagram, TikTok, etc.
• Execute digital marketing budget effectively, ensuring optimal allocation of resources for maximum ROI.