Marketing Manager (Medan)

Job Descriptions:

• Provide strategic direction for marketing promotions and events to ensure execution and implementation 
• Contribute in the product development process to create competitive product
• Assist Marketing Associate Director in the development of marketing plan
• Partner with Management to understand the business objectives for their respective product categories and/or channel segments, collaborating in the development of marketing plans to achieve business goal
• Manage customer acquisition program to achieve profitable number of customer in line with corporate planning and target 
• Manage and monitor customer retention program to achieve high customer satisfaction and high brand equity 
• Manage and monitor the preparation and implementation of promotion activities and events 
• Establish and maintain relationships with corporate clients for promotions, campaigns and events
• Prioritize team initiatives and workload to assure optimal allocation of resources to best meet marketing target
• Plan, monitor and evaluate overall admission activities 
• Monitor coordination with Head of Admission regarding schedule adjustment and information that will be delivered to prospective customer
• Guarantee admission process guidelines compliance to valid guidelines
• Coordinate with marketing function department (Brand, Corporate Communication) to build good corporate image 
• Coordinate with Marketing Intelligence to conduct market research to determine market requirements for existing and future products
• Lead the evaluation performance of marketing activity which drives customer acquisition, retention and recommend improvement

Management Support Activities:

• Provide Report to direct Supervisor 
• Suggest improvement process related to activities in area of responsibilities (especially related to time concern, effort and cost) 
• Perform activities related to Quality Management System
• Perform additional tasks related to key responsibilities as required by Direct Supervisor

Education Requirement:

• Minimum holder Bachelor’s Degree (S1)

Work Exposure/ Experience:

• Minimum 3 years working experience in supervisory level, or 
• Minimum 7 years working experience