About Trigger Agency

Trigger Agency is a Singapore-based integrated marketing agency that helps brands connect with consumers through impactful marketing experiences. We specialise in creating campaigns that drive brand awareness, shopper engagement, and measurable business results across both Above-the-Line (ATL) and Below-the-Line (BTL) marketing.

Our expertise spans retail activations, roadshows, in-store sampling, experiential marketing, events, celebrity partnerships, live commerce, content creation, media campaigns, design, and production. By combining creativity with strategic execution, we deliver seamless end-to-end marketing solutions tailored to each client’s objectives.

At Trigger Agency, we believe every brand has a story worth telling. From concept development and creative strategy to execution and post-campaign reporting, our team works closely with clients to create memorable experiences that inspire action and build lasting brand connections.

Whether launching a new product, increasing retail sales, organising a corporate event, or executing a nationwide integrated campaign, Trigger Agency is committed to delivering innovative marketing solutions with professionalism, creativity, and measurable results.

Our Services

• Above-the-Line (ATL) Marketing
• Below-the-Line (BTL) Marketing
• Retail & Shopper Marketing
• Roadshows & In-Store Activations
• Experiential Marketing
• Corporate Events & Product Launches
• Celebrity & Influencer Marketing
• Live Commerce & Social Media Campaigns
• Content Creation & Video Production
• Creative Design & Production
• Media Planning & Buying
• Brand Strategy & Campaign Management

Our Mission

To create meaningful brand experiences that connect businesses with consumers through innovative, results-driven marketing solutions.

Our Vision

To become one of Singapore’s leading integrated marketing agencies, recognised for creativity, executional excellence, and long-term partnerships with brands across Asia.

Working at TRIGGER AGENCY