Account Director Event Sales, SEA

About Foundry

At Foundry, formerly known as IDG Communications, Inc. and rebranded on February 17, 2022, we have played a key role in every major milestone, announcement, and development in modern technology since 1964.

Originally established as the publishing arm of the International Data Group (IDG), we distributed newspapers, magazines, and books globally, featuring prominent brands such as CIO, ChannelWorld, ComputerWorld, PCWorld, and many more.

Today, at Foundry we continue to lead the world by helping companies bring their visions to reality through a combination of media, marketing technologies and proprietary data. Our technology platforms are powered by data from our owned and operated ecosystem of global editorial brands, prestigious awards, and events, all engineered and integrated to drive marketing campaigns for technology companies. While we harness the power of algorithms, optimisation, and automation, what truly fuels our success are the meaningful connections and trusted relationships we cultivate.

What truly sets our hearts on fire is our unwavering belief in technology as a force for good. We are not just bystanders; we are the architects of positive change. With wisdom as our guide, we are spearheading progress in various crucial areas, such as championing diversity and inclusion, democratising tech accessibility, and championing women in leadership roles.

About the Role 

We are seeking an experienced Account Director - Event Sales to join Foundry SEA’s Event Sales Team. In this role, you will be responsible for driving sponsorship sales with technology companies across the region. 

You will play a key role in managing and growing client relationships, securing recurring business, expanding existing accounts, and consistently identifying and converting new opportunities. 

As a senior member of the team with a strong focus on events and solution selling, you will be instrumental in accelerating revenue growth and contributing to the overall success of our business. 

Responsibilities 

• Proactively engage with clients in the South East Asian markets (Singapore, Malaysia, Indonesia, Phillippines, Thailand, Hong Kong) via Foundry´s event offering, both for Multi Sponsored and Single Sponsored as well as Co-branded Events. 


• Increase business from existing clients and identify new opportunities within Foundry's B2B event offerings, primarily for the regional market and more broadly the APAC region.


• Articulate the full Foundry event product suite to clients directly, agencies, and other internal Foundry counterparts around the world, but with a focus on event sponsorship sales.  


• Daily sales process maintenance, gathering client intelligence and pipeline management utlising our CRM (Salesforce) and other sales enablement tools. 


• Achieve an individual annual event sales quota.


• Provide activity and financial forecasting as required.


• Maintain a close dialogue and collaboration with internal stakeholders such as delivery teams, product owners and peers locally, regionally and internationally. 

About You 

• 5+ years working in sales; ideally within event, technology or media industries


• A well-established network of clients in the IT or tech sector across the SEA region - this is key to your success in the role
  


• Proven experience of event or project-based sales


• A structured and strategic approach to the sales process and meeting project deadlines


• Highly collaborative, with a team-oriented mindset


• Strong understanding of modern sales tools required such as SalesForce, Seismic and LinkedIn Navigator


• Exceptional communicator and presentation skills


• Self-motivated, proactive, and results-driven


• Professional, personable, and confident in client-facing situations


• Ability to travel across APAC as required


• Solid B2B sales experience, preferably within the technology sector

About the Benefits 

• Work-Life Balance: Enjoy flexible work arrangements that allow for a balanced approach between WFH and the office.


• Additional Leave Options: We offer extra leave options to support your personal needs and enable you to recharge.


• Learning and Development: Access our comprehensive learning and development program, empowering you to expand your skills and knowledge.


• Volunteering Initiatives: Engage in meaningful volunteering opportunities, contributing to the community and making a positive impact.


• Diversity and Inclusion: Take part in our Diversity and Inclusion Council, where you can help shape a more inclusive workplace culture. 

Other  

Foundry is an inclusive place to work and develop a career. We embrace diversity, celebrate our differences, and inspire each person to be themselves at work. As we strive to achieve our strategic goals, we welcome and actively encourage diverse groups and diversity dimensions. If you require any adjustments to submit your application, please get in touch with us. 

Check out https://foundryco.com/ for more info.