Marketing Executive (Fintech/Growth & Branding)

About Us

We are a fast-growing fintech company focused on global payments, card products, and financial services. Our business covers both B2B and B2C markets, including card issuing, merchant acquiring, cross-border payments, and innovative digital payment solutions. We are looking for a creative, energetic, and execution-focused marketing professional to support brand building, customer acquisition, social media growth, and partnership marketing initiatives.

Key Responsibilities

Brand & Marketing

• Support the development and execution of marketing campaigns to increase brand awareness and business growth.
• Assist in creating marketing materials, presentations, brochures, and promotional content.
• Ensure consistent brand messaging across all channels.

Social Media & Content Marketing

• Manage and grow the company's social media channels, including LinkedIn, X (Twitter), Telegram, Facebook, Instagram, and other relevant platforms.
• Create and publish engaging content, including posts, articles, videos, and marketing materials.
• Monitor social media performance and provide recommendations for improvement.

Website & Digital Marketing

• Maintain and update the company website and landing pages.
• Support SEO, SEM, email marketing, and digital advertising campaigns.
• Work with internal teams and external vendors to improve website traffic and conversion rates.

Lead Generation & Growth Marketing

• Support lead generation initiatives across B2B and B2C channels.
• Assist in planning and executing customer acquisition campaigns.
• Track campaign performance and marketing KPIs.
• Identify new opportunities to drive user growth and engagement.

Partnership & Co-brand Marketing

• Support partnership marketing initiatives with merchants, strategic partners, and ecosystem partners.
• Assist in co-branded campaigns, promotional activities, and business collaborations.
• Coordinate marketing activities with internal and external stakeholders.

PR & Events

• Assist in organizing media activities, product launches, webinars, conferences, and industry events.
• Support public relations efforts and media communications.
• Coordinate event logistics and post-event reporting.

Cross-functional Collaboration

• Work closely with Product, Business Development, Operations, and Customer Service teams to support business objectives.
• Assist with ad hoc marketing projects and company initiatives.

Requirements

• Bachelor's degree in marketing, Business, Communications, Journalism, or a related field.
• Minimum 1 year of working experience is preferred
• Strong interest in marketing, fintech, payments, technology, or financial services.
• Excellent written and verbal communication skills.
• Familiarity with social media platforms and digital marketing tools.
• Creative mindset with strong execution abilities.
• Strong organizational and multitasking skills.
• Proactive, self-motivated, and willing to learn in a fast-paced environment.