Sales and Marketing - Revenue Analyst (Hotel)

Job Summary 

The Revenue Analyst is responsible for the analysis of revenue, profit and demand associated with hotel rooms and space inventory.  Position prepares forecasts, budgets, weekly and daily projections and analyzes the progress of each.  The Revenue Analyst develops and/or uses analytical tools and systems to maximize revenues and profit.  Position critiques sales strategy effectiveness and prepares historical and future analysis of revenue and profit opportunities.  The position also manage and maintain hotel inventory and revenue management systems. 

Candidate Profile

•College degree or equivalent experience in business, operations research, accounting or similar preferred.

Skills and Knowledge

•Excellent analytical skills; emphasis on market, inventory and pricing analysis

•Strong mathematical skills

•Strong communication skills (verbal, listening, writing)

•Effective decision making skills

•Strong organization skills

•Ability to multitask and provide accurate work before deadlines

•Ability to work in a fast-paced environment

•Meticulous in work with an attention to details

•Proficient in Microsoft applications and analytical tools

•Knowledge of Excel VBA is a plus

•Knowledge of revenue management systems

•Ability to interpret market data and apply to sales strategy

•Knowledge of group, catering and transient business segments

•Ability to develop and implement successful sales strategies

•Strong problem-solving skills

•Good training/facilitator skills

•Ability to develop and maintain relationships e.g., associates, customers, vendors

•Strong presentation skills

•Understanding of competitive market

Technical Expertise

The following are specific responsibilities and contributions critical to the successful performance of the position:

Revenue Analysis  

•Provides revenue analysis functional expertise to property leadership and sales leaders. 

•Extracts and analyzes data in order to draw viable/actionable business conclusions.

•Prepares forecasts of revenue, profit, demand and occupancy for rooms and function space – three-month and six month, long range and budget.

•Prepares sales strategy critique.

•Manages all revenue, profit and demand data associated with rooms and function space.

•Prepares revenue and profit opportunity analysis.

•Provides recommendations to improve effectiveness of revenue analysis processes.

•Assist in the preparation of competitive analysis and other supporting documents for presentation at market sales strategy meetings.

•Perform all Revenue Management month end reporting and auditing and provide forward looking information for the purposes of forecasting, targeting need areas and balancing financial expectations.

•Accurately generate, process and update revenue management reports and serve as primary source for majority of reporting and analytical needs of the Revenue Management team.

Inventory Management

•Assist in the management of room inventory, rates and restrictions to maximize room revenue.

•Assist with system maintenance including but not limited to, inputting rate hurdles, monitoring forecasted demand, updating group forecasting and running daily system checks.

•Assist in the implementation of hotel sales strategy in the reservation and inventory systems.

Other

•Performs other duties as assigned to meet business needs.