Social Media Executive

We are seeking a skilled Social Media Executive who is eloquent in mandarin to manage a personal brand related to Beauty. The ideal candidate will have a passion for all things related to beauty, and possess strong skills in video editing, photography, creativity and idea generation.

Responsibilities:

Develop and implement social media strategies to increase brand awareness, engagement and sales

Create and curate visually appealing content for social media platforms (Instagram, TikTok, xiao hong shu etc.)

Plan and execute social media campaigns and promotions

Collaborate with influencers and brand ambassadors to increase brand reach and awareness

Stay up-to-date with industry trends and provide insights and recommendations to improve social media presence and performance

Website Management on Shopify

Manage website revamp and updating of campaigns and website pages on Shopify

Content strategy and execution

Requirements:

In-depth knowledge of social media platforms and their best practices

Experience with video editing and photography

Excellent communication and writing skills

Ability to think creatively and generate innovative ideas

Passion for beauty

Diploma/Bachelor's degree in Marketing, Communications or related field is preferred