Sales Associate (Luxury Retail)

Job Summary

We are looking for a dynamic and commercially minded Sales Associate to join our mono-brand boutique. This is a mid-level role suited for someone who is hungry to grow, passionate about watches, and thrives in a fast-paced, client-focused environment.

You will represent a modern, independent Swiss watch brand built on the spirit of

“My Life, My Way”

—engaging clients through authentic storytelling, strong clienteling, and memorable brand experiences.

Responsibilities

Sales & Client Engagement

• Drive sales performance by achieving key KPIs such as revenue, average transaction value (ATV), units per transaction (UPT), and conversion rates
• Deliver personalised, engaging customer experiences that reflect the brand’s DNA
• Build and maintain long-term client relationships to encourage repeat business
• Present Swiss watchmaking concepts, products, and brand stories confidently to clients

CRM & Clienteling

• Manage and develop client portfolio using CRM systems to enhance client engagement
• Execute CRM activities including follow-ups, segmentation, and outreach campaigns to support client retention and acquisition
• Apply structured clienteling techniques to deepen customer loyalty

Events & Brand Activation

• Collaborate with Marketing to co-plan and support boutique and external events
• Assist with guest list curation, client outreach, and on-site client engagement during events
• Drive customer interaction and conversion during events
• Support post-event follow-ups and integrate results into CRM

Reporting & Commercial Support

• Prepare and submit regular sales and performance reports to track boutique progress
• Monitor KPIs and customer trends to inform boutique strategies
• Provide customer feedback and market insights to management for continuous improvement

Operations & Boutique Support

• Support daily boutique operations including stock handling and visual merchandising
• Ensure consistent adherence to brand standards in all boutique activities
• Assist with ad-hoc operational tasks to maintain boutique performance

Required competencies and certifications

• 2–5 years of experience in luxury retail
• Proficiency in CRM systems and clienteling practices at basic to intermediate levels
• Ability to communicate effectively in English to liaise with English-speaking stakeholders and customers
• Willingness to work retail hours including weekends and public holidays
• Ability to participate in events as required

Preferred competencies and qualifications

• Strong interest in watches, craftsmanship, and storytelling
• Exposure to retail events or client activations
• Ability to communicate in additional languages, which is advantageous for client engagement