Campaigns Lead for a 6 months contract with a Bank

Allegis Global Solutions is the exclusive Contingent HR services provider for one of the world’s leading banks.

At Allegis Global Solutions we’re proud to be the leader in global talent solutions. We draw upon decades of industry expertise to develop innovative tools, products, processes and strategies focused on outcome. Moreover, we’re incredibly proud to have built a culture that empowers our people to make their mark while making deep connections that will last a lifetime. With our passion and culture for talent, we are truly transforming the way the World acquires talent.

Our Client is one of the world's most international banks with over 1,100 branches, offices and outlets in 67 countries. They operate in some of the world's most dynamic markets and have been for over 150 years. More than 90 per cent of their income and profits are derived from Asia, Africa and the Middle East. Their brand promise, Here for good, underlines their distinctive approach.

Introduction

The Campaigns Lead will oversee Campaign Planning and Operations. This position will work alongside key stakeholders in Product, Growth, Marketing and Commercial teams to drive customer value proposition, customer journeys and processes that are customer focused. You will also work alongside Tech Ops, Data, and Mobile teams to drive data-driven strategy to bring campaign ideas to life and maintain ecosystem stability.

This role reports to the Chief Marketing Officer.

Responsibilities:

• Oversee all BTL campaigns end-to-end process to ensure smooth delivery and customer happiness.
• Work with key stakeholders to ensure plans are being executed based on aligned strategies and principles.
• Maintain the Customer Contact Policy to safeguard the brand image and drive meaningful engagement with our customers to drive consumer satisfaction.
• Lead update with Senior Management and key stakeholders on performance with recommendations to improve plans.
• Partner with cross-functional stakeholders Product, Design, Mobile and Data to deliver delightful experiences for customers via owned channels

Qualifications:

• Bachelor’s degree from a recognized institution
• 5 to 10+ years relevant experience, in CRM, B2C digital marketing and campaign management, across digital and mobile channels.
• Prior experience in banking / financial services an advantage.
• Proven track record with experience managing a team and leading the team to success.
• Possess strong interpersonal and communication skills, with an ability to build good relationships with multiple stakeholders.
• Possess strong customer focus.