Content Creator

Company Overview

Best Motors is a leading vehicle rental company in Singapore. We are part of the larger established Prime Group - a pioneer in parallel importing in Singapore and a prominent player in various segments of the industry, including motor and commercial vehicle trade, car rental, taxi and private-hire services and corporate fuel cards.

Job Summary

Support and execute digital marketing and brand initiatives by managing advertising channels, creating engaging multimedia content, and coordinating brand events to drive business growth and maintain brand consistency.

Responsibilities

• Manage advertising and digital channels including websites, social media, and search engines to optimize brand visibility and engagement
• Conceptualize and develop design concepts, videos, and graphics aligned with brand guidelines for marketing collaterals
• Create content, storyboards, and design concepts to support marketing campaigns and communications
• Conduct competitor and market trend research to enhance visual design briefs and marketing strategies
• Collaborate with management to conceptualize and deliver effective marketing plans and creative designs
• Generate and implement ideas to increase business volumes through targeted marketing efforts
• Ensure all marketing collaterals maintain design consistency, adhere to brand guidelines, and are error-free
• Organize and maintain graphic files and brand assets including photos and videos for easy access and use
• Coordinate community engagement activities through driver events to strengthen brand presence
• Manage and support brand-related events and marketing campaigns to maximize outreach and impact

Preferred competencies and qualifications

• Experience in copywriting, and graphic design to produce compelling digital content
• Proficiency with Meta Ads Manager and/or paid advertising campaigns on Meta and Google platforms
• Skilled in Adobe Creative Suite (Photoshop, InDesign, Premiere Pro), WordPress, Microsoft Office, SEO/SEM
• Ability to create digital content such as short videos and GIFs, with knowledge of HTML/CSS or WordPress content creation
• Strong creativity and meticulous attention to detail to ensure high-quality marketing outputs
• Ability to multitask and meet tight deadlines in a dynamic work environment
• Prior experience or interest in web design or UX/UI design is a plus
• Willingness to learn and work independently or collaboratively within a team

Other Information

• Work location: Between Kampong Ampat @ MacPherson and Benoi Place