Content Marketing Associate

Job Summary

You'll be the content engine for a premium dental practice on Orchard Road — shooting, editing, and shipping video content that tells our story.

This is a hands-on production role with real marketing exposure.

Most of your time is content creation — filming, editing, posting. The rest is marketing operations — helping coordinate events, managing assets, and supporting the Head of Marketing with whatever needs doing. You'll work closely with the Head of Marketing, who handles strategy; your job is to make it real.

Responsibilities

Content Production (70%)

• Video production — Shoot, edit, and publish video content for social, web, and in-clinic screens. Reels, shorts, longer-form — you'll do it all. Volume and consistency matter.
• Photography — Capture clinic imagery, team photos, and campaign content. Know your way around lighting and composition.
• Social media content — Create platform-native content (Instagram, TikTok, YouTube). Understand what works where. Post, monitor engagement, respond to comments.
• Written content support — Draft captions, blog posts, and collateral copy. You don't need to be a copywriter, but you need to write clearly and compellingly.

Marketing Operations (30%)

• Event support — Help coordinate clinic events, open houses, and partner activations. On-the-ground logistics and live coverage.
• Asset management — Keep files organised, footage archived, and assets accessible. Future you will thank present you.
• Marketing admin — Support the Head of Marketing with ad-hoc tasks — vendor coordination, website maintenance, scheduling, reporting, whatever keeps the machine running.

Required Skills

• Camera confidence — Comfortable shooting on phone or mirrorless. Know basic framing, lighting, and audio capture. If you're not comfortable picking up a camera and figuring out how to make something look good, this isn't the role.
• Video editing — Proficient in CapCut, Premiere, or DaVinci Resolve. Show us work you've actually cut.
• Social media native — You understand platform algorithms, trends, and what makes content perform. Not just a user — a student of how it works.
• Writing ability — Can write clear, engaging copy. Captions, scripts, short-form — you can do it.
• GenAI fluency — Active user of AI tools for writing, ideation, editing. We use AI daily and we can tell when someone uses it well versus when someone uses it to hide gaps. Be honest about your level — we'd rather train someone authentic than onboard someone who overpromised.
• Execution speed — Can you ship? We need output, not perfectionism.
• Independence — Comfortable working with direction, not hand-holding. You'll get guidance, not micromanagement.
• Willingness to do the unglamorous work — Not every day is a creative shoot. Some days you're coordinating vendors, organising files, or running errands for an event. If you only want to create and never operate, this isn't the role.

Nice to Have: Design tools for quick collateral (Canva, Figma, Photoshop), basic understanding of analytics (GA4, social insights), event coordination experience, healthcare or dental industry exposure, your own active social media presence that shows you practice what you preach.

Why Orchard Scotts Dental?

• Happy (seriously) work environment — Positive, supportive team culture
• Learning opportunities — We'll teach you what you need to know
• Real creative ownership — Your content goes live, not into a folder
• Modern workflow — GenAI-augmented production, not legacy processes
• Diverse content — Video, photo, social, physical collateral, in-clinic, events — variety keeps it interesting
• Career growth, not just a content job — If you're a creative who wants to understand how marketing actually works — strategy, positioning, campaigns, analytics — this role gives you that exposure. We welcome pivots, career switchers, and anyone who wants more from themselves than just posting content.

Portfolio is Required

This is an entry-level role and we're happy to teach. But you must have a portfolio of work you've actually made — university projects, personal content, freelance, your own social accounts. No portfolio, no conversation. We don't care if it's rough — we care that it exists and that you made it.

Applications without portfolio will not be reviewed.

Salary: $2,800–3,800 (your starting salary is based on your last drawn and demonstrated ability during the hiring process and probation — not years of experience. Prove yourself on the job and there's room to grow.)