Digital Marketing Specialist (Performance)

Step into a role where your Google platform expertise and data-driven creativity will lead to impactful marketing achievements.

Job Description:

• Develop comprehensive Google Ads campaigns aligned with marketing objectives and target audience to drive app user acquisition and overall company growth.

• Manage advertising accounts, overseeing the creation and optimization of ad campaigns for maximum visibility and effectiveness within the given budget.

• Strategically position ads based on timing, location, and audience relevance to maximize engagement and conversions.

• Regularly monitor ad performance, analyze data, and provide insightful reports and recommendations on advertising strategy effectiveness.

• Continuously test and optimize various ad formats and creatives to enhance Google Ads' performance and achieve campaign objectives.

Job Requirements:

• Google Ads certified, with a strong track record of leveraging Google's advertising tools to craft and optimize high-performing campaigns.

• Have great experience in managing substantial advertising budgets within Google's ecosystem and executing campaigns that drive conversions.

• Have a high level of intellectual curiosity, with the ability to use data analysis to experiment, refine, and enhance marketing approaches.