Head of Marketing, Greater China

As the Head of Marketing at Spiral Up Games, you will have the exciting opportunity to lead our international game publishing efforts for high quality PC indie games, bridging international and the Chinese market.

With our headquarters in Singapore, we are a passionate and experienced team of game veterans dedicated to finding the hidden gems of the indie market and transforming them into shining diamonds that can be enjoyed by gamers worldwide.

We are looking to hire a Head of Marketing to represent Spiral Up Games in marketing our games to the greater China region. The ideal candidate is an individual who is familiar with the Chinese gaming market and has experience marketing premium games to gamers there.

You will be located in Singapore, but expected to travel from time-to-time to Chinese speaking regions to engage with game developers and partners there. You will work hand-in-hand with our Executive Producers to ensure Mixed Realms games are presented and marketed well to the Chinese market.

Responsibilities

• Ensure Spiral Up Games, assets, designs, and marketing materials meet local requirements for publishing and marketing in Chinese regions.
• Construct high-level marketing strategies to market Mixed Realms games to Chinese gamers.
• Build and manage an internal marketing ops team to assist in marketing efforts to Chinese gamers.
• Build and maintain relationships with Chinese influencers, game developers and partners.
• Scout for games from Chinese developers suitable for publishing consideration under Spiral Up Games.

Traits Desired

• Strong leadership skills.
• Good communication skills.
• Highly motivated and responsible.

Required Qualifications

• Familiarity with marketing premium PC games.
• Familiarity with the Chinese gaming industry.
• Minimum five years of experience in game publishing and/or marketing.
• Minimum five years of experience in people management.
• Spoken and written fluency in Mandarin.

Perks

• Opportunity to be part of exciting projects. If you happen to be an avid gamer, you’ll have a lot of fun at work!
• Opportunity for the internship to be upgraded to a full-time position if your performance is extraordinary.
• Learn from mentors who have decades of experience producing award-winning content for social media platforms.
• Colleagues and bosses are friendly, nice, and supportive.
• Central location (Near Lavender MRT) with lots of eateries around.
• A pantry that’s always well-stocked.