Manager, Digital Platforms

Job Summary

Reporting to the Head, Operations (Digital Transformation Lead), the Manager is responsible for leading the project including planning, implementation, and continuous development of Football Association of Singapore (FAS) digital platforms to support organisational objectives and deliver an engaging digital experience.

The role will coordinate the successful delivery of the Website Transformation Project, working closely with internal stakeholders, technology partners, and vendors to implement scalable digital solutions. As the central project coordinator, the Manager translates business requirements into effective digital initiatives, ensuring projects are delivered on time, within scope, and aligned with organisational priorities.

This role will support the FAS Website Transformation Project owned by Operations Department, before transitioning to the Marketing Department as the long-term owner of FAS’s digital platforms.

Job Description

Digital Strategy & Roadmap

• Develop and support the execution of FSA’s digital platform roadmap, aligned with organisational priorities
• Gather, prioritise and translate business requirements into phased digital initiatives, that supports long term digital platform strategy
• Recommend and support enhancements to optimise digital platforms, operational efficiency and supporter engagement

Digital Project Delivery

• Coordinate and manage the planning and delivery of digital initiatives across FAS’s digital platforms
• Collaborate with internal and external stakeholders, including but not limited to business units, IT and technology partners
• Oversee project delivery, risk management, coordinate system testing, User Acceptance Testing (UAT) and product launches while driving continuous improvement through platform enhancements and stakeholder feedback

Vendor & Technology Management

• Act as the primary liaison for digital technology partners, including website, CRM, ticketing, mobile, API, hosting providers and digital agencies
• Coordinate and manage all implementation timelines, including but not limited to technical integrations, vendor performance, project risks, change requests as well as procurement and contract management

Stakeholder Management

• Collaborate with cross-functional stakeholders to gather requirements, align priorities and support successful project delivery
• Support organisational alignment throughout the project lifecycle

Digital Platform Management

• Drive the development, maintenance, and continuous improvement of FAS’s digital ecosystem, including corporate website, CRM, membership and ticketing platforms, mobile applications, match experience, fan engagement and digital content platforms, and future digital initiatives

Business Process & Digital Integration

• Ensure effective integration of digital platforms with business processes, while identifying opportunities for automation, AI and data-driven solutions to improve workflow
• Coordinate system integrations between internal and third-party platforms

Performance Monitoring & Reporting

• Monitor, review and report on platform performance including website traffic, user engagement, CRM growth, digital adoption, ticket conversions, and campaign performance
• Analyse results and provide insights and recommendations to management

Governance & Documentation

• Maintain comprehensive project documentation, including plans, gathering requirements, timelines, risks, decisions, technical documentation, standard operating procedures and vendor documentations
• Ensure compliance with governance standards throughout project lifecycle

Others

• Any other duties as assigned by Head of Department

Requirements

• Degree in Business, Information Systems, Computer Science, Digital Media, Marketing or a related field
• 4-6 years in digital project management, website or CRM implementation, digital platforms, or technology delivery, with experience managing vendors and cross-functional teams
• Familiarity with CMS platforms, CRM systems, API integrations, ticketing systems, mobile applications, Google Analytics, digital marketing, UI/UX principles and data analytics
• Experience with digital product delivery and project management methodologies (e.g. Agile, Scrum, Kanban or Waterfall) is advantageous
• Strong project management, stakeholder and vendor management skills, business analysis, communication, problem solving, customer-centric mindset and a focus on continuous improvement
• Experience in sports, entertainment or other consumer-facing industries preferred