Marcomm Specialist

Job Description

ShopNJoy is looking for a hands-on Marcomm Specialist to support day-to-day marketing communications, content planning, social media execution, campaign coordination, and marketing operations.

The role supports the Group CMO in turning marketing direction into clear, creative, and well-executed communications across shopper, merchant, partner, campaign, and internaltouchpoints.

Roles & Responsibilities

• Plan and maintain the monthly content calendar.

• Create and coordinate content for social media, website, app, campaigns, and

merchant/shopper communications.

• Support short-form videos, captions, campaign posts, merchant features, and brand

storytelling.

• Write and adapt clear, engaging, and brand-aligned copy.

• Support communications for shoppers, merchants, partners, internal teams, and

campaigns.

• Help ensure ShopNJoy’s tone of voice is consistent across all touchpoints.

• Support the execution of marketing campaigns, promotions, and shopper/merchant

initiatives.

• Coordinate campaign timelines, assets, approvals, and follow-ups.

• Assist with social media boosting, basic digital marketing tracking, and campaign

reports.

• Ensure promotional messages and campaign mechanics are clear and accurate.

• Coordinate with designers, vendors, freelancers, printers, suppliers, and remote

marketing support.

• Manage marketing trackers, asset folders, content records, and working documents.

• Follow up on marketing deliverables and ensure execution stays organised and on time.

• Work with internal teams such as sales, merchant operations, product, and support.

• Support brand consistency across marketing and communication materials.

• Help develop simple brand, campaign, merchant, and shopper communication assets.

• Bring creative ideas for content, social media, campaigns, and digital engagement.

• Use AI and digital tools responsibly to improve speed, quality, and creativity.

Requirements

• Diploma or degree in Marketing, Communications, Mass Communications, Business, or a related field.

• At least 3 years of relevant experience in marketing communications, content creation,

social media, campaign coordination, or marketing support.

• Good writing skills and ability to adapt copy for different audiences and channels.

• Comfortable working across social media, digital content, campaign materials, and

internal coordination.

• Organised, detail-oriented, and able to follow through on timelines and deliverables.

• Able to work with designers, vendors, freelancers, and internal teams.

• Creative, resourceful, and willing to learn in a fast-moving start-up environment.

• Familiarity with digital tools, basic social media performance tracking, and AI-assisted

content tools will be an advantage.