Marcoms Executive[ Retail marketing exp is preferred/ East side]

Job Descriptions:

Strategic Planning

• Implement marketing communication strategies that align with overall marketing goals and business objectives.
• Collaborate with cross-functional teams to ensure consistent messaging across various channels.

Content Creation

• Develop and curate content for diverse marketing channels, including social media, websites, blogs, emails, and print materials.
• Ensure all content reflects the brand voice and adheres to messaging guidelines.

Digital Marketing

• Lead digital marketing campaigns, encompassing social media advertising, email marketing, and online content distribution.
• Monitor and analyze digital campaign performance, providing data-driven insights for optimization.

Public Relations

• Cultivate and manage relationships with media outlets and industry influencers.
• Draft press releases, articles, and communication materials to enhance the company's public image.

Event Management

• Coordinate and execute events and promotional activities to enhance brand visibility and drive lead generation.
• Collaborate with internal and external stakeholders to ensure seamless event execution.

Market Research

• Conduct market research to stay abreast of industry trends, competitor activities, and customer preferences.

Brand Management

• Uphold and reinforce brand identity through consistent messaging and visual elements.
• Ensure marketing materials align with brand guidelines.

Analytics and Reporting

• Track and analyze the effectiveness of marketing campaigns, providing regular reports and insights on key performance indicators.

Job Requirements:

• Diploma or higher qualification in Marketing/Communication.
• Minimum 1-2 years of relevant experience in retail industry marketing communication, advertising, or marketing agency roles.
• Proven track record in marketing communications with successful campaign portfolios.
• Familiarity with digital marketing tools and platforms.
• Proficiency in Adobe Premiere Pro/Adobe After Effects.
• Excellent written and verbal communication skills.
• Strong organizational and project management abilities.
• Initiative-driven with a passion for creating compelling content.
• Ability to work independently in a dynamic environment.