Job responsibilities:
-
Develop, implement and manage our social media strategy
-
Define most important social media KPIs
-
Manage and oversee social media content
-
Measure success of social media campaigns
-
Stay up to date with the latest social media best practices and technologies
-
Use social media marketing tools such as Buffer
-
Monitor SEO and SEM user engagement and suggest content optimization
-
Obtains market share by developing social media marketing plans and programs for each product and directing promotional support.
-
Provides short- and long-term market forecasts and reports by directing market research collection, analysis, and interpretation of market data.
-
Develops new approaches for market development, acquiring and analyzing data, and consulting with internal and external sources.
-
Maintains research database by identifying and assembling marketing information
-
Completes social media marketing department operational requirements.
-
Maintains social media marketing results and planning, monitoring, and appraising job results.
-
Proficient in marketing research and statistical analysis
- Responsible for the writing and editing company brand campaigns to ensure content is informative and appealing
- Responsible for the copywriting tasks relating to company promotional campaigns
- Responsible for copywriting tasks applicable for social media purposes
- Responsible for the proofreading and reviewing English and Chinese copywriting tasks for the team
Job requirements and qualifications:
- At least 2 years of experience as a Social Media Specialist or similar role
-
Social Media Strategist using social media for brand awareness and impressions
-
Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices
-
Understanding of SEO and web traffic metrics
-
Experience with doing audience
-
Good understanding of social media KPIs
- Familiarity with web design and publishing
-
Critical thinker and problem-solving skills
- Effective communication skills
-
Bachelor’s degree in Marketing or relevant field
Interested candidates, please email your resume to: ********
Read Less