Marketing Executive

We are looking for a proactive and detail-oriented Marketing Executive to support marketing initiatives across the Blackwell Group. Working closely with the Marketing Lead, you will execute campaigns, manage content, and support digital marketing efforts in a dynamic environment. 

At Blackwell, we foster a collaborative and open working culture with a flat structure that encourages candid discussions and the exchange of ideas. Enjoy a positive corporate culture, close inter-department collaboration, and opportunities to work alongside global teams across Southeast Asia, Asia, and Europe.

Key Responsibilities 

Marketing & Campaign Execution 

• Execute marketing projects and manage timelines from ideation to production, revisions, approvals, and delivery  

• Support the implementation of promotional & branding campaigns, strategies, and KPIs  

• Assist in both online and offline marketing initiatives as required  

Content & Digital Marketing 

• Plan and maintain monthly content calendars across digital platforms  

• Produce written content, including social media captions, website copy, EDMs, advertisements, and meta descriptions  

• Contribute creative ideas and content concepts during brainstorming sessions and team discussions  

• Monitor and analyse performance across websites, online advertisements, and social media platforms  

• Prepare reports and recommend optimisations to improve campaign performance  

Collaboration & Operations 

• Coordinate with designers, stakeholders, business units, and external vendors to ensure smooth project execution  

• Maintain organised archives of marketing assets and documents  

• Stay updated on marketing, social media, advertising, and design trends and best practices  

Requirements 

Required 

• Diploma or Bachelor’s Degree in Marketing, Communications, or related fields  

• Minimum 1–2 years of relevant marketing experience  

• Strong command of English with excellent writing, speaking, and comprehension skills  

• Familiarity with:  

• Social media platforms: Facebook, Instagram, YouTube  

• Advertising platforms: Meta Ads Manager, Google Ads  

• EDM platform: Campaign Monitor  

• Google Workspace: Drive, Docs, Slides, Sheets  

• Strong critical thinking, creativity, initiative, and time management skills  

• Organised, detail-oriented, adaptable, and able to manage multiple projects effectively  

• Positive team player who actively contributes ideas, opinions, and constructive feedback  

Preferred (Optional) 

• Experience within the finance industry  

• Knowledge or hands-on experience in SEO and website content management  

• Bilingual proficiency in Mandarin and English