Sales and Marketing Executive

1. Sales Management 

• Key Market: Must have strong understanding of China market with good understanding of travel trade ecosystem for both hotels and attractions. 

• Develop Sales Strategies: Create and implement attraction and hotel sales plans tailored to market conditions and business goals with key focus on China market. 

• Distribution Strategy: Identify opportunities for growth and expand distribution channels across OTA, Traditional Travel Agents, and Wholesalers. 

• Client Relationships: Build and maintain relationships with key clients, partners, and stakeholders. 

• Market Research: Analyze market trends, consumer behavior, and competitive landscape to inform marketing strategies. 

• Event Management: Organize trade shows, product launches, and promotional events to increase brand awareness. 

2. Performance Analysis 

• KPIs: Monitor and evaluate sales and marketing performance against defined KPIs and adjust strategies as needed. 

• Reporting: Provide regular reports and insights on regional sales, market trends, and customer feedback to senior management. 

Job Requirements 

• Graduate qualifications in business or a similar relevant field. 

• At least 5 years of relevant experience, with proven ability to drive sales achievements. 

• Creative, dynamic and entrepreneurial self-starter with enthusiasm and optimism. 

• Strong commercial acumen, with good problem-solving and analytical ability, a customer-centric orientation, and a highly collaborative working style. 

• Strong understanding of travel trade ecosystem, including international markets dynamics, distribution models, and regulatory requirements, with hands-on experience working with OTAs, B2B partners, airlines, and the Singapore Tourism Board. 

• Excellence understanding of China market. 

• Proficiency in Mandarin is a plus.