Senior Strategist

Reporting to : Strategy Director

Job Purpose

· To work alongside Strategy team members to develop behaviour change communications strategies in the social impact and international development sectors, across the Indo-Pacific.

· To use and champion multiple sources of research, best practices and critical thinking to assist diverse client organisations in the pursuit of achieving their objectives.

· To collaborate with Research, Creative, Media, and Account Management teams to deliver holistic communications solutions.

To develop reports and presentations on various topics of interest to the agency, including cultural trends, behaviour change and geopolitics.

Main Accountabilities

· Develop communications strategies, creative briefs, and messaging frameworks, with mentorship from senior Strategy team.

· Read widely on relevant topics and conduct desktop research to inform strategic development.

· Lead and participate in creative briefings and brainstorms.

· Explore best practices in advertising, branding, innovation and behaviour change as well as discover learnings from fields such as psychology, social sciences, and semiotics to shape strategy and creative ideas.

· Grow an intimate understanding of the client problem set and regions of interest, including social, cultural, political, and economic aspects.

· Provide support to wider strategy team in developing presentations and workshops.

· Work with research team to shape research methodologies and measurement frameworks.

· Work with media team to develop touchpoint strategies and dissemination plans.

· Work with creative and production team to spur and build on creative ideas, ensuring ideas are strategically sound.

· Work with account management team to shape strategic output and address client expectations.

· Share knowledge and experience in formal and informal ways to grow collective knowledge of the agency.

· Be prepared to assist outside the stated core responsibilities and be proactive in supporting a small, dynamic project team dealing with daily challenges.

Knowledge & Expertise

· Supporting or leading strategy development

· Developing articulate and clear reports or presentations

· Conducting research and/or informing shaping of research methodologies and measurement

· Sharing creative territories and thought-starters

Interest in geopolitics, international relations and social issues

Core Skills and Experience

· 5-7 years of experience in branding or communications strategy.

· Knowledge of fundamental techniques, tools, and practices of a brand and communications strategist.

· Ability to analyse and process large volumes of data and insights from multiple sources.

· Ability to communicate complex ideas clearly and simply.

· Ability to work collaboratively with various disciplines across the agency.

· Ability to understand and appreciate nuances of diverse countries, cultures and communities.

· Excellent oral and written communications skills (English).

· Proficient in all components of Microsoft Office (Outlook, Word, PowerPoint and Excel).

· Experience working on social impact or behaviour change campaigns (e.g. with Governments or international development sector)

· Knowledge of Asian languages and cultural understanding.

Understanding of politics/geo-politics, conflict, peacekeeping and emerging issues such as disinformation.

Additional Key Qualities

· Experience working on social impact or behaviour change campaigns (e.g. with Governments or international development sector)

· Knowledge of Asian languages and cultural understanding.

Understanding of politics/geo-politics, conflict, peacekeeping and emerging issues such as disinformation.