APAC Marketing Manager

Company : Screening Eagle Technologies Sa

Job Description - APAC Marketing Manager

We are hiring an APAC Marketing Manager to lead regional marketing efforts for a global leader in NDT solutions. This role demands expertise in campaign strategy, events management, and distributor partnerships, with a deep understanding of industrial/technical markets and regulatory environments and marketing channels across APAC.Key Responsibilities
1. Regional Marketing Strategy & Campaign Management

Develop campaigns to promote NDT products/services.
Craft messaging that highlights compliance, safety, and ROI for targeted groups.
Leverage industry trends (e.g., automation in NDT, predictive maintenance) to position the company as a thought leader.)

2. Events Management

Plan technical workshops, trade shows and webinars.
Coordinate live demos of NDT equipment and software to drive lead generation.
Ensure adherence to industry regulations during event executions.

3. Distributor & Partner Relationship Management

Train and support distributors on marketing assets via Partner Portal and regular communications after alignment with country managers.
Collaborate on co-branded campaigns to showcase NDT solutions in action.
Monitor distributor performance and align incentives with regional sales goals.

4. Content & Digital Marketing

Oversee creation of technical content (e.g., videos, infographics) using Adobe tools (Premiere Pro, Photoshop, Illustrator, Indesign, etc.) and Canva, CapCut, etc.
Support global digital head to optimize SEO/SEM for regional industrial keywords.
Proficient with HubSpot and CRM tools to create campaign packages and workflows.
Provide up to date contents to Global Content Manager for social media campaigns.
Strong partnership with global team to offer local insights.

5. Budget & Compliance

Allocate budgets for technical campaigns, ensuring compliance with industry specific financial regulations.
Track KPIs such as lead quality, distributor engagement, and campaign-driven sales pipeline growth.

Qualifications
Education:

Bachelor’s degree in Marketing, Media, Visual Design, Engineering, or Industrial Technology; multilingual for Japanese and Korean are a strong plus.

Experience:

5-8 years in B2B marketing, preferably in industrial technology, or machinery.
Proven success in B2B marketing assets creations.
Experience working with distributors in APAC’s industrial sectors.
Strong team player with global environment.

Skills:

Proficiency in Creative Suite (Adobe Premiere Pro, Photoshop, Indesign, Canva, etc.) for creating technical videos, brochures, and demo materials.
Familiarity with B2B marketing standards and experienced with HubSpot and CRM.
Ability to translate complex technical specs into compelling marketing collateral.
Fluency in English; Mandarin or Japanese or Korean proficiency is highly preferred for engaging APAC stakeholders

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APAC Marketing Manager

Job Description - APAC Marketing Manager

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