Assistant Brand Manager (West/ FMCG/ MNC/ $6,500) (ID: 605727) - Innovative Company

Our client, a well-known company is looking for candidates for the position of Assistant Brand Manager/ Brand Manager. 
 
RESPONSIBILITIES 

-Agency Brands
•    Co-develop all sales strategies and Below the Line (BTL) activities with brand owners for the assigned brands to achieve the monthly sales targets
•    Work closely with the sales team to develop trade activities and ensure proper trade executions in the retail stores
•    Plan brand campaigns, consumer and trade promotions for the assigned brands
•    Perform post-evaluation of the planned activities and provide insights and learnings for future activities
•    Prepare and analyze sales reports to monitor sales performance and identify gaps and opportunities to grow the assigned brands
•    Manage Profit & Loss (P&L) and Advertising & Promotions (A&P) budget for trade activities and review the figures on a monthly basis
•    Responsible for the operational aspects of the assigned brands
•    Monitor competitors' activities and current market trends
•    Lead external and internal business reviews independently
•    Manage and negotiate with both external and internal stakeholders to drive continuous growth for the brands
•    Brief external agencies on the marketing collaterals required, while adhering to the brand's guidelines

-International Markets
•    Develop a global brand story and brand assets for Pokka
•    Be the key driver to lead brand strategies, campaigns, and activations for key markets and lead its implementation
•    Develop a range of key visuals and toolkits, highlight best practices for consistent use globally
•    Quarterly distributor engagement on brand training and activation updates
•    Develop new products and oversee label changes to suit the market's requirements
•    Determine the communication strategies and capitalize on strategic digital mediums to reach target consumers
•    Key contact point for international team to manage market growth
-Any other ad-hoc duties and projects 
 
REQUIREMENTS 

•    At least a Bachelor’s degree in Business Administration or its equivalent
•    Minimum 5 years of relevant Brand or Marketing experience in the Fast-Moving Consumer Goods (FMCG) Industry
•    Possess positive working attitude and effective communicator (verbal & written) with a capacity to take initiative
•    Bold and creative mindset
•    Able to work independently in a fast-paced environment
•    Competent in Microsoft Applications
•    Strong sense of business ownership, leadership, and responsibility

Registration No.: No. R22104816 (Desmond Kok Zhenbin)
EA License No.: 01C4394 (PERSOLKELLY Singapore PTE LTD)

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