Business Function: As the leading bank in Asia, DBS Consumer Banking Group is in a unique position to help our customers realise their dreams and ambitions. As a market leader in the consumer banking business, DBS has a full spectrum of products and services, including deposits, investments, insurance, mortgages, credit cards and personal loans, to help our customers realise their dreams and aspirations at every life stage. Our financial solutions are not only the best in the business - they were made just right for you.
Job Purpose: The Digital Product Manager for DBS CBG Singapore is tasked with defining and delivering the bank's digital products such as Cards, Unsecured Loans or Payments. This involves driving digital engagement and acquisition across various products, including digital payments, cards, and unsecured loans.
A key part of this role involves driving the digital roadmap, leading significant product initiatives, influencing senior stakeholders, and ultimately ensuring that DBS provides a secure, seamless, and customer-centric digital cards & payment experience.
Responsibilities: Product Strategy & Planning
- Work closely with product team to define the product vision and goals for the payment's domain.
- Develop and maintain a 12-month digital product initiatives roadmap
- Gain insight into prevailing market trends, anticipate customer needs, and track regulatory shifts.
- Conduct a comprehensive benchmarking exercise against top-tier competitors and worldwide best practices.
Product Development & Delivery
- Collaborate with UX designers to create seamless and intuitive payment journeys.
- Perform deep dives customer immersion to gain a richer understanding of their preferences or pain points
- Manage UAT, launch readiness, and product rollout with Delivery, Tech and Product team
Digital Domain Expertise
- Able to serve as the subject-matter expert in one or more domains:
- Digital Payments
- Digital Onboarding & KYC
- Digital Lending
- AI/ML enabled digital capabilities
- Track key digital metrics such as transaction volume, processing speed, error rates, and user drop-off points, then deliver actionable insights derived from this data
- Identify improvements to reduce negative customer impacts (NCIs), employee toil & demand at branch and contact centres
Risk, Compliance & Governance
- Proactively ensure product compliance with MAS regulations and pertinent policies.
- Partner with Risk and Compliance teams to manage Anti-Money Laundering (AML), fraud prevention controls, and transaction monitoring.
- Facilitate and support audits and engagements with regulatory bodies
Customer Experience & Growth
- Leverage data to refine digital journeys and drive adoption.
- Execute A/B tests to analyse customer behaviour and integrate feedback to enhance digital payment experience.
- Support go-to-market strategies and relevant branch/contact centre customer education initiatives.
Business Performance & Reporting
- Track critical KPIs such as digital volume and usage, conversion and success rates, and dispute or failure rates.
- Analyse this data to provide actionable insights and recommendations to management.
Requirements: - Bachelor's degree in business, Computer Science, Engineering, Finance, or related fields.
- Min 3-6 years of experience in product management within banking, fintech, or payments.
- Experience working in Agile delivery environments.
- Possesses robust analytical and problem-solving capabilities.
- Adept at managing diverse stakeholders across Technology, Operations, Risk, and Business functions.
- Demonstrates strong communication and presentation skills.
- Exhibits a customer-first approach with meticulous attention to detail and thrives in agile settings.
Apply Now We offer a competitive salary and benefits package and the professional advantages of a dynamic environment that supports your development and recognises your achievements.
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