Data Analysis Manager (2-year contract, convertible to permanent)

The Company:

VeSync is a portfolio company with brands that cover different categories of health & wellness products. We wouldn’t be surprised if you have one of our Levoit air purifiers in your living room or a COSORI air fryer whipping up healthy and delicious meals for you every night.

We’re a young and energetic company, we’ve had tremendous success, and we are constantly growing our team. As we garner more industry attention - just check out our accomplishments and awards by CES Innovation, iF Design, IGA, and Red Dot - we also need driven and talented people to join our team.

That brings us to you, and what you’ll be joining. Our teams are smart and diligent and take ownership of their work - they’re confident in their work but know how to collaborate with open ears and a spirit of learning. If you’re down-to-earth, approachable, and easy to strike up a conversation with, this may be a great fit for you.

Check Out Our Brands:

levoit.com | cosori.com | etekcity.com| pawsync.com

Job Descriptions:

• End-to-End Business Diagnostics & Analysis: Build a comprehensive funnel analysis system covering "impression-click-conversion-repurchase" across channels like Google/Meta/TikTok to accurately identify leakage points at each stage; Establish dynamic attribution models to quantify conversion contributions at each touchpoint and identify optimal conversion paths

• Customer Lifecycle Value Management: Based on multi-dimensional user behavior data, identify core acquisition channels and key decision touchpoints for high-value users through path attribution analysis, build churn prediction models and develop retention strategies

• AI-Driven Business Innovation: Explore applications of generative AI in digital marketing scenarios (intelligent solutions for demand forecasting, price elasticity, etc.).

• Operational Data Analysis: Analyze the impact of fulfillment metrics (on-time delivery rate, return/exchange rate) on repurchase; Optimize inventory management through demand forecasting models

• Take on additional duties and projects assigned to support the team and business objectives

Ideal Candidate:

• Bachelor's degree in Computer Science, Information Systems, Data Science, or a related field
• At least 5 years digital marketing data analysis experience
• Possess strong analytical and reporting capabilities with experience leveraging tools such as Google Analytics 4 (GA4), BigQuery, Google Search Console, Looker Studio, Supermetrics, and SEMrush to generate actionable business insights.
• Familiar with Google Tag Manager, Adobe Experience Platform (CDP), Python, Tableau, and Shopify analytics to support data-driven decision-making, performance tracking, customer journey analysis, and business growth initiatives.
• Able to independently design data tracking solutions and analyze outputs in business environments
• Strong cross-cultural communication skills, with the ability to work effectively with international teams across Eastern (China) and Western (U.S., EU) cultures
• Resilient under pressure, capable of managing large data sets and handling complex, long-term cross-departmental projects

The successful candidate may have the opportunity to attend onboarding training in Shenzhen, China for 2 – 3 weeks